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Daft invest in Boards.ie

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    #92
    MartMax
    Registered Users Posts: 1,667 ✭✭✭MartMax


    congrats to boards management and shareholders on recent development.

    best of luck with the future.

    p/s: since everyone now wants a piece of boards, i'll be selling boards gold plated share certificate on adverts soon. :p


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    #93
    Kintarō Hattori
    Registered Users Posts: 14,993 ✭✭✭✭Kintarō Hattori


    Congrats guys, glad you've found someone agreeable to invest in boards.


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    #94
    homerjay2005
    Registered Users Posts: 29,346 ✭✭✭✭homerjay2005


    new kit and equipment for the soccer team so ya?:D


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    #95
    mike65
    Closed Accounts Posts: 88,978 ✭✭✭✭mike65


    Sunday Business Post coverage

    http://www.sbpost.ie/post/pages/p/story.aspx-qqqt=IRELAND-qqqm=news-qqqid=35210-qqqx=1.asp
    Users of Boards.ie, the popular online discussion forum, will find themselves targeted by increased advertising after Daft Media, owner of the Daft.ie property website, took a minority stake in the business.

    Gerry Shanahan, managing director of Boards.ie, said that, with approximately one million unique visitors every month, the site was now the sixth most popular site in Ireland.

    However, despite its position, the site has relatively low advertising revenues.

    He said that the vast bulk of advertising on Boards.ie came from Google Ads, which did not provide large revenues.

    With almost 17 million pages on the site at present, there was an opportunity to present more sophisticated advertising without being overly intrusive, he said.

    However, the immediate priority for investment would be in new equipment and hardware which would allow the site to deliver a better service to its users.

    Boards.ie will also consider hiring more staff. At present, the only employees are Shanahan and a full-time developer. Shanahan said the deal was the result of almost six months of negotiations. He said that Boards.ie had several approaches from potential investors, but the approach by Daft ‘‘struck the right note’’.

    Odhran Ginnity, chief operations officer at Daft, said that the large amount of traffic to Boards.ie was one of the key motivating factors for pursuing the investment.

    ‘‘There are major advertising opportunities on the site, but we are very mindful of the fact that it is a community and we don’t want to damage that,” he said.

    Mike.


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    #96
    cormie
    Registered Users Posts: 20,836 ✭✭✭✭cormie


    Just to give one users opinion:

    I personally don't care at all if there is more advertising on the site. There's virtually none at the moment and there is plenty of room for more without it becoming intrusive. Just as long as nothing pops up in a new window or they don't have them rollover ads which expand to half the page when you roll over them by accident :P From a business perspective I've always said you guys could make so much more with the site than you are. Glad to see that's going to happen :)


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    #97
    kowloon
    Registered Users Posts: 13,472 ✭✭✭✭kowloon


    I for one welcome our new.......


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    #98
    Trinity
    Closed Accounts Posts: 4,662 ✭✭✭Trinity


    I hope things dont change that much, I like it here just the way it is :D

    I dont mind ads at all, as long as the commercial industry dont take over and start telling you how to run things around here. I realise you guys have put a lot of time, love, sweat and money into building this site and making this site what it is today and congratulations on that. But it would be a shame to see someone come in and take over.


    6th most popular? I would have thought it was NO 1 :)


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    #99
    cormie
    Registered Users Posts: 20,836 ✭✭✭✭cormie


    Trinity1 wrote: »
    6th most popular? I would have thought it was NO 1 :)

    It is number one, it's 6th's most popular site in Ireland.


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    #100
    Trinity
    Closed Accounts Posts: 4,662 ✭✭✭Trinity


    cormie wrote: »
    It is number one, it's 6th's most popular site in Ireland.


    Oh :D


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    #101
    6th
    Registered Users Posts: 17,247 ✭✭✭✭6th


    cormie wrote: »
    It is number one, it's 6th's most popular site in Ireland.

    FACT.


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    #102
    jimmycrackcorm
    Registered Users Posts: 14,339 ✭✭✭✭jimmycrackcorm


    As I started reading the announcment by Vexorg, I couldn't help but notice that his postcount is 666. This must be a sign....!:D


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    #103
    Bob the Builder
    Registered Users Posts: 2,919 ✭✭✭Bob the Builder


    it's always 666 :D


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    #104
    kayos
    Registered Users Posts: 2,494 ✭✭✭kayos


    Ah from the humble beginings of Lecerta.ucg.ie.....

    Grats guys been a long road and there is plenty more to travel. At least now you can afford the decent high octane pertol :)


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    #105
    Gone West
    Registered Users Posts: 6,374 ✭✭✭Gone West


    wasnt it lacerta?

    Again, congrats lads, and don't forget to give us share options before the mega millions IPO.


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    #106
    SimpleSam06
    Closed Accounts Posts: 4,048 ✭✭✭SimpleSam06


    cormie wrote: »
    I personally don't care at all if there is more advertising on the site. There's virtually none at the moment and there is plenty of room for more without it becoming intrusive.
    Two column layout ftw. The key to advertising, which google has cracked, is to make it appropriate to the location. So set it up so that property adverts get shown in Accommodation, book adverts in Literature, DIY weapons courses in Zombie survival, gyms and club ads in sports, and poo adverts in AH, etc. You already have your categories organised, so then you need a sales rep pounding the pavement to build up a decent portfolio of clients. :D Put more than adverts in the second column to make it useful, of course, and maybe paying users don't see them or something like that.


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    #107
    kaimera
    Closed Accounts Posts: 16,396 ✭✭✭✭kaimera


    Sorry if this has been asked before, but with the daft investment, can we see a decrease in the price of the subs perhaps?


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    #108
    Steve
    Moderators, Category Moderators, Entertainment Moderators, Sports Moderators Posts: 22,584 CMod ✭✭✭✭Steve


    kaimera wrote: »
    Sorry if this has been asked before, but with the daft investment, can we see a decrease in the price of the subs perhaps?
    I think the price of the sub is very reasonable for the amount of entertainment boards gives me.

    Moar sub featurez FTW..:pac:


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    #109
    Toto Wolfcastle
    Registered Users Posts: 25,005 ✭✭✭✭Toto Wolfcastle


    SteveC wrote: »
    I think the price of the sub is very reasonable for the amount of entertainment boards gives me.

    Moar sub featurez FTW..:pac:

    I agree. I think a subscription is quite cheap. Only reason I haven't subscribed is because boards doesn't accept money by carrier pigeon.


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    #110
    Cabaal
    Moderators, Technology & Internet Moderators, Regional South East Moderators Posts: 28,497 Mod ✭✭✭✭Cabaal


    kaimera wrote: »
    Sorry if this has been asked before, but with the daft investment, can we see a decrease in the price of the subs perhaps?

    I personally couldn't see why, boards.ie still has to be a profitable company and has to pay its employee, while at this time the subs don't interest me they do appear to be reasonably priced.


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    #111
    Gone West
    Registered Users Posts: 6,374 ✭✭✭Gone West


    kaimera wrote: »
    Sorry if this has been asked before, but with the daft investment, can we see a decrease in the price of the subs perhaps?
    Just get the sub of the day, its better value.


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    #112
    kaimera
    Closed Accounts Posts: 16,396 ✭✭✭✭kaimera


    Point taken.

    I have/am subbed but was just wondering would it entice moer to subscribe.

    @fuzzy: no thanks left but danke for the rofl


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    #113
    DeVore
    Business & Finance Moderators, Entertainment Moderators Posts: 32,387 Mod ✭✭✭✭DeVore


    I think a better way to do it would be to give more value to the subscribers but then again we dont want to move the core product towards a subscription model, everyone agrees that being open and free is the winning combo for Boards. A nutty concundrum but one that can be solved by improving the range of features on offer I think...

    DeV.


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    #114
    DeVore
    Business & Finance Moderators, Entertainment Moderators Posts: 32,387 Mod ✭✭✭✭DeVore


    FuzzyLogic wrote: »
    wasnt it lacerta?

    Again, congrats lads, and don't forget to give us share options before the mega millions IPO.
    It was lacerta.ucg.ie but that wasnt the start of it! We moved there from Eircom when Eircom nearly extinguished us at short notice :)

    DeV.


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    #115
    javaboy
    Registered Users Posts: 15,094 ✭✭✭✭javaboy


    DeVore wrote: »
    I think a better way to do it would be to give more value to the subscribers but then again we dont want to move the core product towards a subscription model, everyone agrees that being open and free is the winning combo for Boards. A nutty concundrum but one that can be solved by improving the range of features on offer I think...

    DeV.

    Jaysus. The property tycoons move in Wednesday and by Thursday we're all talking Wall Street.

    The core product? A subscription model? You used to be cool DeV. :D


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    #116
    DeVore
    Business & Finance Moderators, Entertainment Moderators Posts: 32,387 Mod ✭✭✭✭DeVore


    I spend a lot of my time as a management consultant. Sorry about that :)

    DeV.


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    #117
    javaboy
    Registered Users Posts: 15,094 ✭✭✭✭javaboy


    DeVore wrote: »
    I spend a lot of my time as a management consultant. Sorry about that :)

    DeV.

    No problem. Just keep the boardroom speak at a minimum going forward.


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    #118
    seamus
    Registered Users Posts: 68,317 ✭✭✭✭seamus


    javaboy wrote: »
    No problem. Just keep the boardroom speak at a minimum going forward.
    Once that's done, revert back to me so we can throw a few curveballs and pick off the low-hanging fruit.


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    #119
    javaboy
    Registered Users Posts: 15,094 ✭✭✭✭javaboy


    seamus wrote: »
    Once that's done, revert back to me so we can throw a few curveballs and pick off the low-hanging fruit.

    Let's run a few ideas up the flagpole and see if anyone salutes.


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    #120
    tbh
    Closed Accounts Posts: 15,914 ✭✭✭✭tbh


    at the very least, the synergistic nature of this deal gives boards great traction in the 2.0 space.


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    #121
    SimpleSam06
    Closed Accounts Posts: 4,048 ✭✭✭SimpleSam06


    javaboy wrote: »
    No problem. Just keep the boardroom speak at a minimum going forward.
    So you're saying that instead of enhancing revolutionary channels in order to implement vertical deliverables, we need to mesh virtual initiatives with productised wireless e-tailers to reinvent value added niches? Proactively?

    Seriously though, those who were going to subscribe have already done so, the core demographic here doesn't have the means I feel to subscribe regularly.

    Might I suggest running a sitewide poll to test the waters for a two column layout, maybe with options for which side of the page its on and the content in it?


This discussion has been closed.
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