2fm - Dundrum Town Centre Studios

bbability

Will someone tell me what in gods name benefits 2fm by broadcasting from the Dundrum Town Centre?

Trick of the Tail

Simple. Dundrum Town Centre pay them to.

A.

GSF

Doesanyone in Dublin still listen to 2fm (except maybe the mammies who grew up with Gerry Ryan :eek:)

brettmirl

Do they still broadcast from the Square too?

russelljames

What I find really pointless about the studio is the fact you cant even see it properly
I went up to it one day in the hope to look in a window (very much like an American TV Breakfast show) and see some part of a radio studio but instead there is just a door which you need a card or combination to open. The studio seems an utter waste if the general public cant even see into it; be-it from the ground floor or otherwise

L1011

mick_irl wrote: »

Do they still broadcast from the Square too?

Studio is present but never seen it in use. Has a 2FM yellow heart logo on the wall still, so... From memory the front door of it has the logo in between that one and the current one on it too.

Speaking of studios in shopping centres, do 98 still have the one in Stephens Green?

GSF wrote: »

Doesanyone in Dublin still listen to 2fm (except maybe the mammies who grew up with Gerry Ryan :eek:)

10.4% weekday share, must be a bit more than the mammies.

DMC

Its for optics more than anything else. So you can squint in at your favourite DJ whilst doing your shopping, albeit, hard to do in Dundrum and The Square.

Also, might it be used in a disaster recovery plan? (cue the puns!) RTÉ would have issues in Dublin if Montrose was out of commission.

Pioneered in this country by Radio Carousel in the Navan Shopping Centre in the early-mid 80's, I remember as a kid seeing them in a little red purpose built studio, in the middle of the mall opposite Fainne Jewellers. Looking back, I thought it was a bit ballsy for a pirate!

fricatus

RTE seem to have a fetish for studios in shopping centres. The only explanation that I can think of is that they're in thrall to the American "kids at the mall" thing from the early '80s.

Back in the early '90s when the Square in Tallaght was vying for contention as Centre Of The Universe, they opened a studio there. Now that the Earth has been shown to revolve around Dundrum, they have their studio there.

Pathetic.

Trick of the Tail

fricatus wrote: »

RTE seem to have a fetish for studios in shopping centres. The only explanation that I can think of is that they're in thrall to the American "kids at the mall" thing from the early '80s.

No, its not a fetish. As I said, they get paid to do it!

Dundrum paid for the studio and part of the deal is a certain number of usages per year. Add in cross-promotion, and its a nice little earner for all concerned.

I agree though, Dundrum is poorly implemented. The studio might as well be in the loft, or not there at all, for all its visual impact. I could never work out why it wasn't designed to be lower down and in full view of the Great Unwashed.

T.

Our man in Havana

Is the content relayed over the sound system to the great unwashed using the centre?

It is quite a novelty these days for the lunchtime show to come from Montrose.

petals

russelljames wrote: »

What I find really pointless about the studio is the fact you cant even see it properly
I went up to it one day in the hope to look in a window (very much like an American TV Breakfast show) and see some part of a radio studio but instead there is just a door which you need a card or combination to open. The studio seems an utter waste if the general public cant even see into it; be-it from the ground floor or otherwise

why exactly would the general public have a need to see into a radio studio while shopping???

bbability

petals wrote: »

why exactly would the general public have a need to see into a radio studio while shopping???

I think its called having visual interaction with your listeners who are using the centre. You know people like to put faces to the voices they hear each day and it wouldn't do 2fm's profile any harm in getting face to face with their listeners. I thought that would be the main purpose of an OB. It's a pointless exercise. I'm sure presenters and staff are also getting milage and subsistance for travelling from Montrose to Dundrum also. Don't think they are going all the way to Dundrum for nothing.

Firetrap

It's a novelty as well for the kids. Seeing a normal looking person sitting in a room with headphones and a mike chattering away. It's a good idea on behalf of the shopping centre because the presenter will mention the place. Do they still have promotions - the ones that go "The ninth person to run up to Billy in Golden Discs and tell him who stars in High School Musical will win a High School Musical Box Set and a t-shirt" ?

wayhey

I listen to it in work (hey it's either that or Radio na Gaelteachta) and Larry Gogan's up there most Sundays. Seems like the contestants on his Just a Minute quizzes are the shoppers up there... and he plugs the place no end xD

RoundyMooney

He has to. It's in the script that he hasn't deviated from in forty years.

Robojock of the highest calibre.

dulpit

I see Red FM in Cork are opening their own little studio in Mahon Point... It's freakin' tiny...

I personally don't see the point of these outside studios, but at least they're not those stupid & (i'm guessing) expensive road-casters...

Fuzzy Clam

dulpit wrote: »

I personally don't see the point of these outside studios, but at least they're not those stupid & (i'm guessing) expensive road-casters...

I passed by the Shannonside roadcaster in Edgeworthstown today....LOL
Not a single person was anywhere near it. The presenter must have felt a right tit doing an OB to nobody.....I don't even think they had loudspeakers to listen to anyway! I flicked over to Shannonside on FM to hear the output and the audio (voice) was worse than telephone quality.

Our man in Havana

I flicked over to Shannonside on FM to hear the output and the audio (voice) was worse than telephone quality.

That is because they use a phone (ISDN if available) for the audio to be returned to HQ.

Dub13

Bond-007 wrote: »

That is because they use a phone (ISDN if available) for the audio to be returned to HQ.

Thats shockingly unprofessional.

General Zod

Dub13 wrote: »

Thats shockingly unprofessional.

ISDN can be pretty decent to send voice over actually, if you're in the 256kb/384 range.

d1975

Dublin's 98 still use their studio in Stephen's Green they broadcast now and then on the thurnder bus outside it, speaking of stations that have studio in shopping center, didn't FM104 have a studio in Nutgrove Shopping Center?

dead air

alinton is right on this. It's all about the advertising revenue.

Chocoholic84

MYOB wrote: »

Speaking of studios in shopping centres, do 98 still have the one in Stephens Green?

Yep they do...do they not broadcast from it anymore? I never see anyone in it...

d1975

Chocoholic84 wrote: »

Yep they do...do they not broadcast from it anymore? I never see anyone in it...

they do broadcast from there, Steven Cooper is broadcasting from as we speak

faceman

They use it regularly. Rick O'Shea is often in there.

d1975

faceman wrote: »

They use it regularly. Rick O'Shea is often in there.

Rick O'Shea doesn't broadcast from Steven's Green Shopping center he don't even work for Dublin's 98 he's on RTE 2FM