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Ad promoting drink driving?

  • 01-08-2009 10:06am
    #1
    DublinWriter
    Registered Users, Registered Users 2 Posts: 9,559 ✭✭✭


    I was driving home yesterday listening to the Friday 80's slot on Today FM when an ad came on. It was for some beer or another, I didn't catch the beginning of it, but the missus said it started off like "I was driving around, thirsty, when I passed a pub", then the guy goes off into some dream sequence about the beer quenching his thirst, etc.

    Anyone know the ad/the beer it's advertising?


Comments

  • #2
    Mossy Monk
    Closed Accounts Posts: 28,128 ✭✭✭✭Mossy Monk


    How is that promoting drink driving?


  • #3
    Richard
    Registered Users, Registered Users 2 Posts: 2,439 ✭✭✭Richard


    Mossy Monk wrote: »
    How is that promoting drink driving?

    Because the guy will presumably have to drive home after having consumed alcohol. Even if it's under the limit.


  • #4
    JonathanAnon
    Closed Accounts Posts: 23,718 ✭✭✭✭JonathanAnon


    Richard wrote: »
    Because the guy will presumably have to drive home after having consumed alcohol. Even if it's under the limit.

    it does seem poorly thought out, a glaring omission by the marketing crowd really. But I guess the true fact is that nobody cycles or walks any more, so the only way to make the ad relevant and appeal to the right audience is to have the person driving past the pub.


  • #5
    GSF
    Registered Users, Registered Users 2 Posts: 1,768 ✭✭✭GSF


    JonathanAnon wrote: »
    But I guess the true fact is that nobody cycles or walks any more,
    They dont?? News to me.


  • #6
    Liam Byrne
    Closed Accounts Posts: 18,163 ✭✭✭✭Liam Byrne


    GSF wrote: »
    They dont?? News to me.

    Well, it'd probably be even more dangerous if they were cycling while listening to the radio!


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  • #7
    General Zod
    Registered Users Posts: 2,661 ✭✭✭General Zod


    Liam Byrne wrote: »
    Well, it'd probably be even more dangerous if they were cycling while listening to the radio!
    And drinking atthe same time.


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