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New Food Biz

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  • 20-10-2011 2:38am
    #1
    Registered Users Posts: 1,313 ✭✭✭


    Im thinking about starting a food business for the retail market.
    I have a background in food and running my own business...but this is new to me...suplying shops.
    Its going to be a high quality product ..mid range price...hand made and nicely but simply packaged.
    was going to start with maybe 6 products.
    Soup
    Pesto
    Dressings x 3
    Pasta sauce

    So i can make great products all day long...no problem.
    I can get good design for packaging by an artist friend
    I have a kitchen etc.

    I plan on doing farmers markets but my main goal is shops.
    Whats the best root to market for this type of frsh product...anyone any experience of it?


Comments

  • Registered Users Posts: 1,313 ✭✭✭Mr.Boots


    Anyone?


  • Registered Users Posts: 384 ✭✭YellowSheep


    Hi Boots

    Where are you based? Maybe we could meet for a chat? Regards Oliver


  • Registered Users Posts: 1,580 ✭✭✭Voltex


    Hi Boots.

    You say you have worked in the food industry so I'll spare you the usual food safety/hygiene req, HACCP,Pre-req programs, traceability..etc..etc

    Have you identified your products USP? The market is pretty much a jungle..so the market is looking for something different and will add value.
    Try going on Bord Bias website and download all the free market research papers. Its a great resource and can help you understand the mind of buyers and customers.

    I have experience dealing with the buyers in some of the major multiples, so if you can refine exactly what you need to know I can try and help you out.


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