Clever Marketing At Des Kellys

oppenheimer1

doovdela wrote: »

Why would they want to report it? all the guy wants is to get in touch with the girl? Even if it means he gets prank calls but he is secretly adversing his tyre garage too!? Its not necessary false marketing advert!?

Because its an interesting story on the run up to valentines day. Its the kind of crap people lap up because they want to believe its true.

I'd put my (now almost worthless) house on it that its a stunt.

Cianos

MCMLXXV wrote: »

Because nobody has €2k to spare these days putting up a billboard poster in the hope that he might get a date out of it.

That yoke wouldn't cost €2k. There's a difference between a billboard and a bit of tarp that you hang from a wall.

mconigol

More like a marketing stunt by Mini themselves rather than Des Kelly....

oppenheimer1

Cianos wrote: »

That yoke wouldn't cost €2k. There's a difference between a billboard and a bit of tarp that you hang from a wall.

This is true. The only reason yer mans job seeker ad cost him two grand was because he hired a spot out in Ballsbridge. The physical ad itself costs sweet fa.

Furthers my belief that this is cheap national exposure for des kelly. Hes done it before too, I remember when he spun the closing of his shops on Sundays as respect for the day of rest. Not because the home improvements market had just gone tits up and it didn't make financial sense to open. He got a fair few column inches out of it too.

Owen

mconigol wrote: »

More like a marketing stunt by Mini themselves rather than Des Kelly....

Doubtful, MINI have extremely strict guidelines about Guerilla Marketing and how it's done.

Liam Byrne

Yakult wrote: »

Que hundreds of prank calls

After the first one the line would be engaged!

Pacing Mule

But Minis don't actually have spare tyres. They are equipped with run flat tyres.

Therefore: Shenanigans !

Owen

Pageant Messiah wrote: »

But Minis don't actually have spare tyres. They are equipped with run flat tyres.

Therefore: Shenanigans !

As per my post earlier in the thread, some have run flats, some have normal tires and repair kits, and some do actually have the space saver spare wheel option, but only a tiny few.

Shryke

I do love my Mini. Nothing thread related here, it's a great car though.

Sinfonia

I heard a Radio Nova DJ calling the number earlier, it went straight to voicemail; the voicemail message is the guy singing James Taylor's "You've Got a Friend", and then the automated voice comes in and says the voicemail is full.
So if it's real, and not a stunt or whatever, what an idiot.

Faith+1

What's the difference between a tyre and 365 condoms????

One's a Goodyear, the other's a blo*dy good year!

zefer

Talking about it on Ray Darcy show at the moment..

opinion guy

zefer wrote: »

Talking about it on Ray Darcy show at the moment..

Do enlighten us ? What did they say ?

Anyone gotten to the bottom of the story yet ?

senorwipesalot

Get your underlay felt at Des Kellys.

opinion guy

So there was a thing in the metro paper about this.

Apparently the guy who put up the ad is an artist or something who has put up signs for other things.

But according to the metro there really was a girl in a blue mini, and he must of tracked her down because he told the metro that she was engaged already.


lol....at least thats what she told him:p

Feeona

Des Kelly, the carpet muncher.


SING IT!

Fuhrer

cherryghost wrote: »

lol and he just got a reply: 'Not another ****ing loser' Fairly sure that's not a reply Des Kelly would give :P

Des Kelly is an 80 year old man...



But yeah, it does sound like something he would say.