Subway Personal Best Ad campaign

grantbp

Does anyone else find it insulting that Irish subway stores are displaying posters of all English athletes,obivously in conjunction with the olympics,and some of whom will be in direct competition with Irish athletes at the Olympics.
I dont have anything againist the athletes in the ad campaign but what is wrong with using our own athletes :mad:

rameire

all I know is subs are tasty,
couldnt care who they have on pictures.

I would place this in After Hours, might be more enjoyable,

Mr Simpson

I'm pretty sure this is a UK ad on UK channels, haven't seen it on rte, etc.

Ignore me, I misread the OP. I haven't noticed the posters in store tbh.

tuxy

mmcn90 wrote: »

I'm pretty sure this is a UK ad on UK channels, haven't seen it on rte, etc.

What has television got to do with it?

Mr Simpson

Sorry I misread the OP, I thought they were referring to the ads on tv

Cabaal

OP, may I suggest you contact Subway about your concern

http://subway.ie/business/contact/contact_us.aspx

I can't personally comment as I've not seen the adverts, but based on what you said it sounds like somebody in their marketing department was abit of a ejit

ytpe2r5bxkn0c1

I think to say I was insulted would be pushing it a bit too far. I thought it strange, certainly, to use athletes fron the UK on ads here and more so to use athletes at all to advertise junk food like Subs.

Hardly a Consumer Issue though!

Skid

It is a bit ridiculous alright. They even have the UK athletes wearing green Ireland-looking kit on subway.ie, which is very misleading.

It wouldn't have killed them to throw a few quid at Irish Athletes for their campaign in Ireland.

rameire

i would say that this happens quite alot with products and companies that have a big placing in the Uk market,
they just either dont have the budget for our small market,
or they just dont see the point in bothering to change their designs and advertising.

28064212

They're not saying Support the UK Olympic team or anything, I don't see the problem. Is it insulting of Adidas to use Messi in their ads here instead of Stephen Rice?

28064212

Skid wrote: »

It is a bit ridiculous alright. They even have the UK athletes wearing green Ireland-looking kit on subway.ie, which is very misleading.

The Subway colour is green, they're using the same green in the UK

Cabaal

28064212 wrote: »

They're not saying Support the UK Olympic team or anything, I don't see the problem. Is it insulting of Adidas to use Messi in their ads here instead of Stephen Rice?

Insulting = no but very much borders on it esp with use of green
Lazy = Yes

If your going to advertise in a country it pays to show that you actually recognize the country and any famous sports people it may have as it can create brand loyalty more easily.

In this case Subway are being very lazy and after seeing the subway.ie adverts with Louis Smith I have to say the use of alot of green borders on being misleading to Irish people as well,

Its very sloppy and suggests that they can't be arsed to do up some separate marketing material for Ireland so they just decided to ship over posters from the UK.

Answer me this, if it was the world cup this year would you think it was ok for them to put some English players in green on the Irish website and on posters?

28064212

Cabaal wrote: »

Insulting = no but very much borders on it esp with use of green
Lazy = Yes

If your going to advertise in a country it pays to show that you actually recognize the country and any famous sports people it may have as it can create brand loyalty more easily.

In this case Subway are being very lazy and after seeing the subway.ie adverts with Louis Smith I have to say the use of alot of green borders on being misleading to Irish people as well,

Its very sloppy and suggests that they can't be arsed to do up some separate marketing material for Ireland so they just decided to ship over posters from the UK.

Lazy? Maybe. Not unlike the Renault ads when they just dub in the English audio instead of reshooting it. Of course, it's much more likely that "Subway UK and Ireland" decided it wasn't cost-effective to pay more athletes for a small segment of their market

Cabaal wrote: »

Answer me this, if it was the world cup this year would you think it was ok for them to put some English players in green on the Irish website and on posters?

If they were in white on the English posters, then no. But they're just wearing the Subway colour. Do you really think they're using the "Irish" colours instead of the Subway ones in the UK market?

dudara

Not a Consumer Issue - moved to After Hours

dudara

hooradiation

grantbp wrote: »

Does anyone else find it insulting that Irish subway stores are displaying posters of all English athletes,obivously in conjunction with the olympics,and some of whom will be in direct competition with Irish athletes at the Olympics.
I dont have anything againist the athletes in the ad campaign but what is wrong with using our own athletes :mad:

ENGLISH ATHLETES?
THIS IS AN OUTRAGE!

foxyboxer

How dare they use English athletes what with the Olympics in England.

sbsquarepants

The smell in that kip is what i find offensive. I couldn't stand in the shop long enough to get on of their sambos, so i have no idea what they taste like!

SEPT 23 1989

800,000 Years

tk123

I couldn't care less what gombeens are on their posters - I'm there to look at the sub they're making for me not posters! The same way my dog doesn't care that there's a union jack on his Bonios!

Duggy747

I saw the ad on little boxes at the Subway I was at today.













Then I paid for my Sub and left. Was quite nice, actually, though I think a little bit too much red onion on it. I like red onions but too much of anything can spoil a good sub, I guess.

ThinkAboutIt

Just close your eyes and go la la la.
PROBLEM SOLVED. (It really IS that easy)

Wattle

Never mind anabolic steroids and blood doping. Subway Subs will give you that vital edge.

El Weirdo

dudara wrote: »

Not a Consumer Issue - moved to After Hours

dudara

Erm.... cheers?

Yakult

Hmm English Athletes you say? Never eating there again the disgusting bastards.

biko

Dem fooking anglish commin here taking our subs and olympics and ****.
bastards!

Archeron

What offends me is yer man who refuses to have jalapenos.

Big fecking jessie.

ejmaztec

Is sandwich eating an Olympic sport?

Fighting Irish

1850 715815

jimthemental

ejmaztec wrote: »

Is sandwich eating an Olympic sport?

No. We would've heard if Mary Harney had qualified.

kowloon

Official breadrolls of London 2012.

The sheer amount of crap that's the official xxxxxx of London 2012.

I hate all the advertising that goes with it. If anything it puts me off buying things.

Mr.Biscuits

I just can't believe I've been using the Luas all this time, when apparently we have a fecking subway.

ejmaztec

jimthemental wrote: »

No. We would've heard if Mary Harney had qualified.

She qualified for the Dutch Gold and Pie-eating biathlon.

Logical Fallacy

Any ads I have seen have all had Irish athletes in them?

Gummy Panda

Subway tastes like shít!

mikemac1

If ever there was a topic for Joe Duffy, this is it

OP, I expect to hear you tomorrow

Gummy Panda

mikemac1 wrote: »

If ever there was a topic for Joe Duffy, this is it

OP, I expect to hear you tomorrow

https://www.youtube.com/watch?v=C9oiO6RVKrU

thesandeman

I went there once. They dont have BUTTER!!!

Never again!

Vicxas

I just think that they picked the 2 most boring athletes to run this campaign. A guy afraid of Jalapenos and a girl thats so boring even Father stone would get bored.

Chips Lovell

I saw a Pepsi ad with Fernando Torres and Frank Lampard in it the other day. I was dead offended. They're going to be competing against our boys at the Euros. They should refilm it with Richard Dunne and John O'Shea.

Gran Hermano

First our spuds, now our Subs.

Lando Griffin

Gets Celtic Jersey and placard and goes straight to SubWay.
Must stop at ATM for cash cos I need at least Euro 4.50 for the Breakfast Sub.
This protesting is hungry work.
Might wait till it stops raining first.

tin79

England doesnt compete at the olympics OP

syklops

The recession is really biting hard for you OP.

Fratton Fred

28064212 wrote: »

The Subway colour is green, they're using the same green in the UK

so they are putting British Athletes in Irish colours? I am insulted and outraged.

(Actually, no I'm not, I couldn't give a fiddlers)

syklops

Fratton Fred wrote: »

so they are putting British Athletes in Irish colours? I am insulted and outraged.

(Actually, no I'm not, I couldn't give a fiddlers)

British athletes in Irish Subway restaurants?

/me puts republican hat on

This is an outrage! Rabble rabble rabble!

British athletes in Irish Subway restaurants wereing green?

/me puts unionist hat on

This is an outrage! Rabble rabble rabble!

British athletes in Irish Subway restaurants standing next to pork products?

/me puts jewish hat on

This is an outrage! Rabble rabble rabble!

Mint Sauce

I've seen the ad, but didn't even notice who featured on it to be honest.

Although if it were to feature Irish Athletes no doubt the do gooder brigade would be slating them for encouraging unhealthy eating, the same as Katie Taylor received for featuring in a sports drink ad.

syklops

irish-stew wrote: »

Although if it were to feature Irish Athletes no doubt the do gooder brigade would be slating them for encouraging unhealthy eating, the same as Katie Taylor received for featuring in a sports drink ad.

Which would be doubly stupid because if you are trying to eat healthily you can do much worse than subway.

tuxy

syklops wrote: »

Which would be doubly stupid because if you are trying to eat healthily you can do much worse than subway.

About as healthy as Mcdonalds who are an Olympic partner. Subway is highly processed. Reconstituted meat, high carb, high salt and sugar.

mikemac1

Dawn in Kildare supply all Subway meat for Europe

A rare succuss story these days

syklops

tuxy wrote: »

About as healthy as Mcdonalds who are an Olympic partner. Subway is highly processed. Reconstituted meat, high carb, high salt and sugar.

Source?

Are their fresh fruit/vegetables processed?

SEPT 23 1989

tuxy wrote: »

About as healthy as Mcdonalds who are an Olympic partner. Subway is highly processed. Reconstituted meat, high carb, high salt and sugar.

Huge amount of salt in the bread