Advertisement
If you have a new account but are having problems posting or verifying your account, please email us on hello@boards.ie for help. Thanks :)
Hello all! Please ensure that you are posting a new thread or question in the appropriate forum. The Feedback forum is overwhelmed with questions that are having to be moved elsewhere. If you need help to verify your account contact hello@boards.ie
Hi all! We have been experiencing an issue on site where threads have been missing the latest postings. The platform host Vanilla are working on this issue. A workaround that has been used by some is to navigate back from 1 to 10+ pages to re-sync the thread and this will then show the latest posts. Thanks, Mike.
Hi there,
There is an issue with role permissions that is being worked on at the moment.
If you are having trouble with access or permissions on regional forums please post here to get access: https://www.boards.ie/discussion/2058365403/you-do-not-have-permission-for-that#latest

Things they should have cured by now

2

Comments

  • Registered Users, Registered Users 2 Posts: 1,952 ✭✭✭Conall Cernach


    I dont think we're too far off from having a 'Minority Report' style motion sensing screens, and voice recognition software that works properly.
    Voice recognition sounds great but then everyone would know when you were playing Freecell at work


  • Registered Users, Registered Users 2 Posts: 7,012 ✭✭✭uch


    Things they should have cured by now

    The Scutters after a night out in Dublin

    21/25



  • Banned (with Prison Access) Posts: 97 ✭✭SIR PEADO BAILOUT


    Farting...... not da sound da smell .....i want it to be like ck1 or gucci envy ....pull your fingers out sciencetists


  • Closed Accounts Posts: 11,001 ✭✭✭✭opinion guy


    SafeSurfer wrote: »
    Genital warts.

    HPV vaccine prevents much of that (though not necessarily all)
    biko wrote: »
    Malaria
    wow surprised it took 3 pages to say that!

    By a wide wide wide margin the thing we should have eradicated a long time ago is polio. The things was all but wiped out. But due to muppets and their wars etc its now making a comeback.

    Pakistan, Congo...I'm looking at you guys :mad:


  • Registered Users, Registered Users 2 Posts: 955 ✭✭✭Scruffles


    cure neurotypicalism now!!
    its an awful disorder which make many inflicted with it use pyschological projection such as believing all ridiculous and stupid traditional NT behavior/beliefs they do or say were carried out by people with intelectual disability,learning disability,downs,autism etc-example- "omg,that is so retarded","omg,they have to be retarded to do something like that","she definitely has downs syndrome","someone so learning disabled shoudnt be working at such a high up position" etc.

    other common [though not catchall] symptoms are having no issue with the use of lying, impressing each other,judging what people and their lives are like without knowing them,overly concerned with looks/inteligence/fashion/matching up to society traditions/meeting a social quota and looking down on those who do not meet up to any of these.


    Indeed, Dentristry is still Rip it out, Plug it up or cover it over.

    Its the fact that dentists get paid so much to do it the hammer and tongs (literally) way that they havent seen any reason to change it.
    its nothing to do with payment,not with the genuine dentists anyway.
    the brother in law works in dental conservation in a major dental hospital and said extraction is last resort,the reason they prefer to do conservation procedures like root canal,fillings etc as opposed to extraction is due to the trauma caused to the mouth [gums,nerves etc].


  • Closed Accounts Posts: 1,079 ✭✭✭Reindeer


    Begrudging and Schadenfreude come quickly to mind. :(


  • Closed Accounts Posts: 256 ✭✭Statistician


    <snip>

    It's currently quite difficult to do spinal cord research on rats.

    Look at this:
    http://www.bbc.co.uk/news/health-18257077


    Smallpox.


  • Registered Users, Registered Users 2 Posts: 5,641 ✭✭✭Teyla Emmagan


    With all the advances in scanning, Testing, lasers and robotics a prostate check is still a guy sticking a lubed finger up yer hole and wiggling it around.

    Just be grateful you've never had a smear. Imagine someone jacking your anus apart and then sticking a ten inch bit of metal up there to have a good scrape around.

    Bit of wiggling would come as a welcome relief :(.


  • Registered Users Posts: 213 ✭✭Ciaran0


    Religion


  • Advertisement
  • Registered Users, Registered Users 2 Posts: 5,925 ✭✭✭aidan24326


    Duggy747 wrote: »
    It's tied up with red tape and legislation. Alot of people like the Catholic Church are against stem cell research, having been compared to the likes of abortion and other daft notions.

    Whicb is why the Church should be told to stick to what they know (which isn't much when it comes down to it).


    But ultimately it comes down to the fact that cures aren't profibale in the long term, treatment is. When you consider the enormous amount of money and man-hours that have gone into cancer research, and still no cure and cancers like colon and pancreatic are still virtually untreatable. Something amiss there. No other human endeavour has seen so much funding and so much effort with so little reward.


  • Registered Users Posts: 3,050 ✭✭✭token101


    aidan24326 wrote: »
    No other human endeavour has seen so much funding and so much effort with so little reward.

    Yeah I particularly enjoyed my weekend break to the moon last year.


  • Registered Users, Registered Users 2 Posts: 3,538 ✭✭✭flutterflye


    Just be grateful you've never had a smear. Imagine someone jacking your anus apart and then sticking a ten inch bit of metal up there to have a good scrape around.

    Bit of wiggling would come as a welcome relief :(.

    Smears are quite uncomfortable, but not that bad!


  • Closed Accounts Posts: 4,916 ✭✭✭shopaholic01


    Just be grateful you've never had a smear. Imagine someone jacking your anus apart and then sticking a ten inch bit of metal up there to have a good scrape around.

    Bit of wiggling would come as a welcome relief :(.

    You need to change your gynaecologist - they use disposable plastic ones now, half the size and you don't have to lie there hoping it's been fully sterilised. Also less of that 'jacking' feeling:)


  • Registered Users, Registered Users 2 Posts: 2,456 ✭✭✭Icepick


    aidan24326 wrote: »
    But ultimately it comes down to the fact that cures aren't profibale in the long term, treatment is. When you consider the enormous amount of money and man-hours that have gone into cancer research, and still no cure and cancers like colon and pancreatic are still virtually untreatable. Something amiss there. No other human endeavour has seen so much funding and so much effort with so little reward.
    Cancer treatment & survival rates have increased significantly.


  • Registered Users, Registered Users 2 Posts: 3,217 ✭✭✭Justin10


    The itch from Sun Burn!!!


  • Advertisement
  • Registered Users, Registered Users 2 Posts: 5,925 ✭✭✭aidan24326


    token101 wrote: »
    Yeah I particularly enjoyed my weekend break to the moon last year.

    I knew someone wss going to post something like that.

    No-one has gone to the moon in ages, and I guarantee you that far more money has been spent on cancer research over the past few decades. So why has there been such limited progress?
    Either:

    1. Aggressive cancers like colon cancer and lung cancer are nigh on impossible to fix

    2. Research has been mis-directed, maybe research efforts too focused in the one direction (pharmaceutical especially)

    3. Some sort of cover-up?

    I'm not inclined to believe number 3 tbh. Number 2 is more likely. But given what big pharma companies get up to nothing would surprise me (and I'd acknowledge that for all their faults they've produced some pretty useful stuff too) Maybe those cancers are just very hard to crack.


  • Registered Users, Registered Users 2 Posts: 4,314 ✭✭✭BOHtox


    Socialism!


  • Registered Users, Registered Users 2 Posts: 1,364 ✭✭✭golden lane


    Rabidlamb wrote: »
    Most people would lump for the common cold or flu but as they are always mutating I can cut the scientists some slack on this.
    With the success rate of cancer treatments constantly on the increase & the possibility of non-invasive smart medicines the future is looking bright there too.

    The one area where I feel progress has been slow is spinal injuries & paralysis.
    In an era where we can transplant faces & limbs you'd think we'd be closer to a cure.
    Stem cell research was also meant to provide great opportunities to regrow spinal chord tissue but you hear nothing about it anymore.
    Maybe there's not enough profit in it for the medical companies.

    What aliments do you feel we should have cured by now ?.

    moaning is the worlds biggest problem...

    and it is so easily cured..


  • Registered Users, Registered Users 2 Posts: 4,930 ✭✭✭Jimoslimos


    aidan24326 wrote: »
    But ultimately it comes down to the fact that cures aren't profibale in the long term, treatment is. When you consider the enormous amount of money and man-hours that have gone into cancer research, and still no cure and cancers like colon and pancreatic are still virtually untreatable. Something amiss there. No other human endeavour has seen so much funding and so much effort with so little reward.
    I hate to burst any bubble of hope you might harbour for seeing a cure for cancer. You won't. No matter how much money or time you throw at it. Damage to DNA is an inevitable consequence of growing older and one unfortunate side effect if a mutation occurs in the wrong spot at the wrong time is cancer.

    Better, more specific treatments - yes. Reduction of risk factors - yes. Greater survival rates - yes. Longer remission periods - yes. Cure - No.

    I'd like to see advances in spinal injuries, blindness/deafness, malaria and HIV. Although the last two are more a matter of money being invested in developing countries rather than a major breakthrough


  • Closed Accounts Posts: 4,916 ✭✭✭shopaholic01


    Addiction and mental illness - they can both destroy individuals and families.


  • Advertisement
  • Registered Users Posts: 629 ✭✭✭The Radiator


    Your face


  • Moderators, Recreation & Hobbies Moderators, Science, Health & Environment Moderators, Technology & Internet Moderators Posts: 92,624 Mod ✭✭✭✭Capt'n Midnight


    Unclean water.

    Why is it that there are still people on this planet without easy access to drinking water.
    For just two euro a day you can provide a family with clean drinking water


    Please send your donation to

    Water Services Unit,
    2nd Floor, Centre Point,
    Liosbaun Business Park,
    Tuam Road,
    Galway.


  • Registered Users, Registered Users 2 Posts: 1,958 ✭✭✭Mr. Rager


    For just two euro a day you can provide a family with clean drinking water


    Please send your donation to

    Water Services Unit,
    2nd Floor, Centre Point,
    Liosbaun Business Park,
    Tuam Road, Galway.

    Are you sure that address wan't meant to read:

    Happy Dude,
    742 Evergreen Terrace,
    Springfield

    Don't delay! Eternal clean drinking water is just two euros away.


  • Registered Users, Registered Users 2 Posts: 32,370 ✭✭✭✭Son Of A Vidic


    Rabidlamb wrote: »
    Things they should have cured by now

    The Eurozone crisis.


  • Registered Users, Registered Users 2 Posts: 2,115 ✭✭✭Pdfile


    2 reasons.

    1 - unrealistic expectations of Joe Bloggs.

    People's imaginations are expanding quicker than science. People see star trek and say why can't we do that? Surely modern science/medicine can fix this.


    oh im sorry you have all the money you can handle + the best minds to date working on ground breaking science... and you want us to cut you soem slack...

    was di vinci cut slack ?? einstein ??

    back to work peasants !


  • Moderators, Science, Health & Environment Moderators, Society & Culture Moderators Posts: 60,172 Mod ✭✭✭✭Wibbs


    Jimoslimos wrote: »
    I hate to burst any bubble of hope you might harbour for seeing a cure for cancer. You won't. No matter how much money or time you throw at it. Damage to DNA is an inevitable consequence of growing older and one unfortunate side effect if a mutation occurs in the wrong spot at the wrong time is cancer.

    Better, more specific treatments - yes. Reduction of risk factors - yes. Greater survival rates - yes. Longer remission periods - yes. Cure - No.
    I don't know about that. Maybe not in say the next 50 years, but I can certainly see a time when aging itself will be "cured". We're well on the way to finding all the mechanisms of aging, when we do then it becomes an engineering problem. There's nothing in science that says such a thing is impossible, we just don't know how to do it yet. Kinda like going to the moon. Newton came up with many of the theories behind such a trip. The maths of which he could have worked out in the 18th century. What remained was the engineering to catch up.

    Rejoice in the awareness of feeling stupid, for that’s how you end up learning new things. If you’re not aware you’re stupid, you probably are.



  • Closed Accounts Posts: 3,298 ✭✭✭Duggys Housemate


    Jimoslimos wrote: »
    aidan24326 wrote: »
    But ultimately it comes down to the fact that cures aren't profibale in the long term, treatment is. When you consider the enormous amount of money and man-hours that have gone into cancer research, and still no cure and cancers like colon and pancreatic are still virtually untreatable. Something amiss there. No other human endeavour has seen so much funding and so much effort with so little reward.
    I hate to burst any bubble of hope you might harbour for seeing a cure for cancer. You won't. No matter how much money or time you throw at it. Damage to DNA is an inevitable consequence of growing older and one unfortunate side effect if a mutation occurs in the wrong spot at the wrong time is cancer.

    Better, more specific treatments - yes. Reduction of risk factors - yes. Greater survival rates - yes. Longer remission periods - yes. Cure - No.

    I'd like to see advances in spinal injuries, blindness/deafness, malaria and HIV. Although the last two are more a matter of money being invested in developing countries rather than a major breakthrough

    The fact that cancer will always happen does not mean it cant be cured, there are hopeful signs we can target the specific mutating cells with gene therapy.

    Horrible "funny" comments on this thread. Not AH's finest hour.

    My non-funny answer, which can cure a lot of other issues is aging.


  • Closed Accounts Posts: 3,298 ✭✭✭Duggys Housemate


    Oops, snap Wibbs.

    I watch TED , and it makes me hopeful but I feel that a lot of problems we are not solving are based on modern bureaucratic timidity rather than the lack of science. I've seen talks about slowing aging in worms with gene therapy, growing a liver with stem cells, stem cell regeneration and very little gets applied to humans. The Victorian scientist would have been experimenting on his servants and local paupers. :-)


  • Registered Users, Registered Users 2 Posts: 1,656 ✭✭✭Spunk84


    Africas debt, how long has Ireland been giving money to the poor black babies in Africa ?? They should be in their 90s by now and we've pumped billions into that country and all you can see is the kids running around in football and Gaa jerseys on the t.v


  • Moderators, Science, Health & Environment Moderators, Society & Culture Moderators Posts: 60,172 Mod ✭✭✭✭Wibbs


    Spunk84 wrote: »
    we've pumped billions into that country continent
    Just a heads up.

    Rejoice in the awareness of feeling stupid, for that’s how you end up learning new things. If you’re not aware you’re stupid, you probably are.



  • Advertisement
  • Registered Users, Registered Users 2 Posts: 1,656 ✭✭✭Spunk84


    Wibbs wrote: »
    Spunk84 wrote: »
    we've pumped billions into that country continent
    Just a heads up.
    Cheers :D


  • Registered Users, Registered Users 2 Posts: 4,431 ✭✭✭Sky King


    Apparently cylon fetus blood is a good 'cure all'. Cancer included. It will cure terminal cancer in a couple of hours.


  • Registered Users, Registered Users 2 Posts: 3,803 ✭✭✭El Siglo


    Things have moved on pretty rapidly. A limited example is that I do a lot of XRD and twenty years ago that consisted of using this and one of these... and now it's all done in less than 15 minutes with new detection equipment and software.


  • Registered Users, Registered Users 2 Posts: 6,660 ✭✭✭Blitzkrieger


    mattjack wrote: »
    Have you considered brushing your teeth or failing that false teeth ?

    I expect to have my teeth my whole life, mainly because the way I live I don't expect to survive much longer :)

    The thing that kills me is the list of things that damage your teeth - not just the obvious stuff like crisps and coke, but sneaky healthy stuff like fruit juices and excessive brushing of your teeth. You'd think by now they'd have come up with a semi-permanent coating that they could slap on over the enamel to protect it. Instead we've barely moved on from putting f**king mercury in our mouths.....


  • Moderators, Recreation & Hobbies Moderators, Science, Health & Environment Moderators, Technology & Internet Moderators Posts: 92,624 Mod ✭✭✭✭Capt'n Midnight


    The thing that kills me is the list of things that damage your teeth - not just the obvious stuff like crisps and coke, but sneaky healthy stuff like fruit juices and excessive brushing of your teeth. You'd think by now they'd have come up with a semi-permanent coating that they could slap on over the enamel to protect it. Instead we've barely moved on from putting f**king mercury in our mouths.....
    Doesn't fluoride make your teeth bullet proof.

    *gets popcorn*




    Sugars don't rot your teeth, it's the 'healthier' complex carbohydrates that do.





    They should have cured male pattern baldness by now,
    and bad eyesight


    Or maybe everyone should have their genome screened at birth and get their card stamped with stuff to watch out for, like peanuts, cholesterol, alcohol, lactose (or may be just chip them)


  • Closed Accounts Posts: 5,541 ✭✭✭Smidge


    Wibbs wrote: »
    I don't know about that. Maybe not in say the next 50 years, but I can certainly see a time when aging itself will be "cured". We're well on the way to finding all the mechanisms of aging, when we do then it becomes an engineering problem. There's nothing in science that says such a thing is impossible, we just don't know how to do it yet. Kinda like going to the moon. Newton came up with many of the theories behind such a trip. The maths of which he could have worked out in the 18th century. What remained was the engineering to catch up.

    So maybe "immortality" is in the post??


  • Registered Users, Registered Users 2 Posts: 7,012 ✭✭✭uch


    Gobshítis, too many Gobshítes around

    21/25



  • Closed Accounts Posts: 372 ✭✭UL_heart_throb



    It's currently quite difficult to do spinal cord research on rats.

    Shows what i know

    http://www.telegraph.co.uk/health/9303876/Rats-spinal-therapy-offers-hope-for-paralysed-humans.html


  • Registered Users Posts: 10,943 ✭✭✭✭the purple tin


    Our pale Irish bodies should have developed some defence against the suns harmful rays long ago.


  • Advertisement
  • Registered Users, Registered Users 2 Posts: 27,564 ✭✭✭✭steddyeddy


    Well they can cure a lot more than people think at this moment in time. In animal models biochemists and geneticists can cure and significantly improve a rake of maladies including but not limited to autisim, anxiety disorders, lifespan in mice has been extended, some forms of cancers, aids (although this study has been extended to humans recently) and a rake of other diseases and syndromes.

    Unfortunatly medical doctors are not working with cutting edge science and the reason for that is ethics. Theres some things you can ethically do to animals but not too humans and because of theres a delay in the cutting edge sciences making it to the hospital.


  • Registered Users, Registered Users 2 Posts: 3,538 ✭✭✭flutterflye


    steddyeddy wrote: »
    Well they can cure a lot more than people think at this moment in time. In animal models biochemists and geneticists can cure and significantly improve a rake of maladies including but not limited to autisim, anxiety disorders, lifespan in mice has been extended, some forms of cancers, aids (although this study has been extended to humans recently) and a rake of other diseases and syndromes.

    God, I must have missed the memo about how they can 'cure' autism, anxiety, and some cancers!!
    Do share your knowledge please.
    My son would sure like to be 'cured' of his autism, and I would like to be cured of my anxiety disorders.


  • Registered Users, Registered Users 2 Posts: 27,564 ✭✭✭✭steddyeddy


    God, I must have missed the memo about how they can 'cure' autism, anxiety, and some cancers!!
    Do share your knowledge please.
    My son would sure like to be 'cured' of his autism, and I would like to be cured of my anxiety disorders.

    We can halt some cancer cells dividing a lot better in animals than we can in humans. The "cure" for autisim or anxiety disorders involving the introduction of enzymes and other biological material directly into the brain. It wouldnt be ethical to do that in humans. A lot of these experiments didnt set out to cure one condition or another but rather to find out the biochemical mechanisims for those conditions. Mice with Rett's syndrome which is often described as an advanced form of autisim have had their symptoms eradicated and the expression of certain genes within certain nuerons were changed.


  • Registered Users, Registered Users 2 Posts: 3,538 ✭✭✭flutterflye


    steddyeddy wrote: »
    We can halt some cancer cells dividing a lot better in animals than we can in humans. The "cure" for autisim or anxiety disorders involving the introduction of enzymes and other biological material directly into the brain. It wouldnt be ethical to do that in humans. A lot of these experiments didnt set out to cure one condition or another but rather to find out the biochemical mechanisims for those conditions. Mice with Rett's syndrome which is often described as an advanced form of autisim have had their symptoms eradicated and the expression of certain genes within certain nuerons were changed.

    My sister in law is involved in some of the most recent cancer research.
    She admits that they have learned alot, and are definitely getting alot closer, but by no means can they 'cure' any cancer!
    They have cured it in many lab experiments, but so has chemo etc... for decades.
    They have not found any definite 'cures'.

    And I know all about the most recent genome findings in autism - I have read all the studies available online, and not once did I come across a supposed 'cure'.
    So do tell where I could find some information on this topic please.


  • Registered Users, Registered Users 2 Posts: 13,037 ✭✭✭✭bnt


    Auto-immune disorders such as multiple sclerosis and psoriasis are awkward buggers, because they are basically your body eating itself. Researchers can't bring out the heavy guns on them, since stopping your immune system dead is generally considered to be a Very Bad Thing. With MS, for example, even the most recent, advanced & expensive treatments are doing little more than tinker about the edges or tweak it slightly.

    Death has this much to be said for it:
    You don’t have to get out of bed for it.
    Wherever you happen to be
    They bring it to you—free.

    — Kingsley Amis



  • Registered Users, Registered Users 2 Posts: 3,370 ✭✭✭GAAman


    C**k sucking horse f**ki*g whore teabagging bastarding hay fever :mad::mad:


  • Advertisement
  • Registered Users, Registered Users 2 Posts: 2,386 ✭✭✭Killer Wench


    bnt wrote: »
    Auto-immune disorders such as multiple sclerosis and psoriasis are awkward buggers, because they are basically your body eating itself. Researchers can't bring out the heavy guns on them, since stopping your immune system dead is generally considered to be a Very Bad Thing. With MS, for example, even the most recent, advanced & expensive treatments are doing little more than tinker about the edges or tweak it slightly.

    Apparently, there is a cure for MS (or at least that is what medical professionals have called it here) as one of my good friends went through this radical and experimental treatment a few years back. It does not reverse the damage that one has already but it will stop new damage from occurring. The problem with this "cure" is that it "cures" some and for others, it does nothing. My friend went through it, like I said, and she hasn't developed any new lesions.


  • Closed Accounts Posts: 11,001 ✭✭✭✭opinion guy


    Apparently, there is a cure for MS (or at least that is what medical professionals have called it here) as one of my good friends went through this radical and experimental treatment a few years back. It does not reverse the damage that one has already but it will stop new damage from occurring. The problem with this "cure" is that it "cures" some and for others, it does nothing. My friend went through it, like I said, and she hasn't developed any new lesions.

    A cure that you don't know the name of that might or might not work that 'your' 'friend' took successfully.

    Right. I'm convinced...:rolleyes:


  • Registered Users, Registered Users 2 Posts: 2,386 ✭✭✭Killer Wench


    A cure that you don't know the name of that might or might not work that 'your' 'friend' took successfully.

    Right. I'm convinced...:rolleyes:

    Hematopoietic Stem Cell Transplant (HSCT)

    http://themscure.blogspot.com/2010/06/stem-cell-transplantation-reference.html

    Opinion guy just wants to share his opinion.


  • Closed Accounts Posts: 11,001 ✭✭✭✭opinion guy


    Hematopoietic Stem Cell Transplant (HSCT)

    http://themscure.blogspot.com/2010/06/stem-cell-transplantation-reference.html

    Opinion guy just wants to share his opinion.

    Opinion guy wants extraordinary claims backed up with evidence


  • Moderators, Recreation & Hobbies Moderators, Science, Health & Environment Moderators, Technology & Internet Moderators Posts: 92,624 Mod ✭✭✭✭Capt'n Midnight


    Can I prove that the MMR vaccine is totally safe , I can't.

    Can I prove that it's less dangerous than not taking it ?
    We had 3 preventable deaths back 2,000.

    The latest outbreak is in Cork with 2 people hospitalised so far.
    http://www.rte.ie/news/2012/0602/hse-measles-vaccine.html

    Ireland doesn't have herd immunity so if you haven't had vaccinations keep away from young adults and kids, and avoid public transport.


    If heading to Ukraine take note
    http://www.rte.ie/news/2012/0503/hse-warning-for-soccer-fans-travelling-to-ukraine.html


    Let's be clear about this , Measles has been eradicated from the America's and was nearly eradicated in Europe, until Wakefield lied about MMR for financial gain.



    http://www.hhs.gov/asl/testify/t980923a.html
    A total of $32 million was spent by the United States over a ten-year period in the global campaign to eradicate smallpox. The entire $32 million has been recouped every 2« months since 1971 when routine smallpox vaccination was discontinued in the United States by saving the costs of smallpox vaccine preparation and administration, medical care, quarantine and other direct and indirect costs
    For the selfish muppets who moan about vaccination, the cost savings are directly related to the number of vaccinations not given.


    By not giving your kids vaccinations , you are condemning future generations to be vaccinated, and putting them at risk of catching some nasty diseases. At best you are a burden on the health care system, at worst you are responsible for preventable death and suffering.


  • Advertisement
Advertisement