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RRP of games in Ireland

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  • 22-12-2015 7:09pm
    #1
    Kaibutsu
    Registered Users Posts: 38 ✭


    I thought that retailers were obliged to sell games and other products at their suggested price (RRP) in Ireland? Why would PS4 games cost 75 euro or more if their EU price is 60 euro and sold at way less than that more often than not by retailers abroad?

    For instance, I saw the new Need For Speed being sold for 40 euro in Germany compared to 75 here at HMV.

    Is that legal? What's going on?! :/


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    #2
    28064212
    Registered Users Posts: 10,667 ✭✭✭✭28064212


    What does the first 'R' stand for?

    Boardsie Enhancement Suite - a browser extension to make using Boards on desktop a better experience (includes full-width display, keyboard shortcuts, dark mode, and more). Now available through your browser's extension store.

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    #3
    F1ngers
    Moderators, Computer Games Moderators Posts: 10,307 Mod ✭✭✭✭F1ngers


    28064212 wrote: »
    What does the first 'R' stand for?

    "Recommended".

    Moved from PlayStation - not a PlayStation issue.


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    #4
    dudara
    Registered Users Posts: 33,518 ✭✭✭✭dudara


    It's a Recommended Retail Price - the shop can sell it for whatever price they think people will pay. In addition, Ireland is a smaller market on an island economy.

    In short, there is no obligation to sell it at the RRP.


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    #5
    ongarite
    Registered Users Posts: 8,259 ✭✭✭ongarite


    Kaibutsu wrote: »
    For instance, I saw the new Need For Speed being sold for 40 euro in Germany compared to 75 here at HMV.

    So what?
    2 weeks ago Argos were selling FIFA 16 for 30e and lots of other games for less than the RRP whereas Gamestop or Smyths were selling at RRP.
    It called promotions and happens all the time in Playstation Store, Xbox Live and Steam, Origin, etc..


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    #6
    28064212
    Registered Users Posts: 10,667 ✭✭✭✭28064212


    F1ngers wrote: »
    "Recommended".
    I know that :)

    Boardsie Enhancement Suite - a browser extension to make using Boards on desktop a better experience (includes full-width display, keyboard shortcuts, dark mode, and more). Now available through your browser's extension store.

    Firefox: https://addons.mozilla.org/addon/boardsie-enhancement-suite/

    Chrome/Edge/Opera: https://chromewebstore.google.com/detail/boardsie-enhancement-suit/bbgnmnfagihoohjkofdnofcfmkpdmmce



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    #7
    Kaibutsu
    Registered Users Posts: 38 ✭Kaibutsu


    So they are allowed to do that? That is unfortunate :/... I thought that any member of the EU would have to charge tops 60e for it. Cause all of them do. Ireland is the only one charging more.


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    #8
    the groutch
    Closed Accounts Posts: 16,096 ✭✭✭✭the groutch


    Retailers (especially Gamestop) charge more because there are still people out there foolish enough to pay it.


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    #9
    jimmycrackcorm
    Registered Users Posts: 14,339 ✭✭✭✭jimmycrackcorm


    Kaibutsu wrote:
    So they are allowed to do that? That is unfortunate :/... I thought that any member of the EU would have to charge tops 60e for it. Cause all of them do. Ireland is the only one charging more.


    But they wouldn't charge more if people weren't prepared to pay.


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    #10
    McLoughlin
    Registered Users Posts: 1,913 ✭✭✭McLoughlin


    Its consumers not educating themselves that the average 75 quid game in the likes of gamestop can usually be bought for aroun 50/55 quid online (including postage)

    As long as people pay the 75 quid they will keep charging it


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    #11
    Del2005
    Registered Users Posts: 18,995 ✭✭✭✭Del2005


    Kaibutsu wrote: »
    So they are allowed to do that? That is unfortunate :/... I thought that any member of the EU would have to charge tops 60e for it. Cause all of them do. Ireland is the only one charging more.

    Even at €75 it's only an "invitation to treat" so you can offer them €60. But they don't have to sell to you for €60, like you don't have to buy from them at €75.

    A RRP's even legal under EU law? It seems like a manufacturer/distributor trying to manipulate the price they want to get for their product.


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    #12
    stronglikebull
    Registered Users Posts: 477 ✭✭stronglikebull


    Kaibutsu wrote: »
    So they are allowed to do that? That is unfortunate :/... I thought that any member of the EU would have to charge tops 60e for it. Cause all of them do. Ireland is the only one charging more.

    You've visited every shop in every EU country to confirm this? Just because you've seen a game for sale in Germany for €40 and here for €75, doesn't mean anything really. The EU is a free market, so we have the choice of where to buy products without border restrictions, but you can't expect the price to be the same everywhere. Any shop can charge what they like, either above or below any RRP.


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    #13
    jahalpin
    Registered Users Posts: 1,031 ✭✭✭jahalpin


    The problem with this is that Gamestop are probably charging the RRP of the game whereas the other retailers are discounting it.

    It is easier for the on-line retailers to discount the game due to lower costs with operating from an out of town warehouse etc


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    #14
    sconhome
    Registered Users Posts: 5,468 ✭✭✭sconhome


    Shops can charge what their customers will pay. RRP's are suggested prices from distributors. They are not fixing, controlling or manipulating the price though they may have words with someone regularly selling games well below RRP as it affects other resellers.

    Some shops have better control of overheads and staff costs so can sell cheaper maintaining the same margin as the more expensive stores.


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    #15
    MarkAnthony
    Closed Accounts Posts: 6,934 ✭✭✭MarkAnthony


    The publishers actually do have a hand in pricing in Ireland and are keen to see prices increased where possible. I remember GAME and EA having a spat over Fifa Street. Like everything else if there's no competition prices will simply increase.

    Buy a proper computer* and go digital or use the likes of Amazon.

    *Gaming PCs with more graphical horsepower than consoles can be built for about €100 more these days the games are more diverse and generally cheaper.


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