I think this new Heineken ad is patronising ****e

TOMs WIFE

I think this new Heineken ad is patronising ****e and doesn't reflect the real world. Ends horrifically with female bartender gazing lovingly after some muppet who smirks with self satisfaction just because he says no to another drink.

Mind you, Heineken know bloody well it's ****e as if we all listened to it they'd sell less. Nothing in this ad makes we want to buy Heineken anyway, in fact it makes me associate annoyance with the brand now

Am I alone or do others think it's actually well thought out and responsible advertising from a leading brand? Oh, and the wimmin in it make me puke too. Real world I see, you're more likely to see young wans comatose on shorts than blokes out of it on beer!.

https://www.youtube.com/watch?v=5A4v3vyHWOU

eeguy

Women don't want drunk guys?

When I'm out and not drinking I get told I'm weird.

Corvo

To hell to the women, I get drunk to forget...

*remembers 'Nam*

c_man

If less people drink, her job is at risk. Not a bit of sense in her head.

seanin4711

@43secs i think i am in love

The_Valeyard

eeguy wrote: »

Women don't want drunk guys?

When I'm out and not drinking I get told I'm weird.

Tipsey or nicely buzzed. Not projectile vomiting, double Dutch speaking , aggressive asshats.

kfallon

Tell tom I was asking for him OP......

The_Valeyard

kfallon wrote: »

Tell tom I was asking for him OP......

He is out having a bottle of Heineken.

Or acquiring, chainmail armour, a horse and guide to slaying dragons

maudgonner

She's not much of a bartender anyway, she never took the cap off the bottle before plonking it in front of him. It's no wonder he wanted nothing to do with it.

hatrickpatrick

Ctrl + F for "heineken" on this page: 6 matches.

But yes, this is indeed a terrible ad which in no way will cause enough controversy to get the word "heineken" plastered all over the interwebz this week :rolleyes:

the_syco

The_Valeyard wrote: »

Tipsey or nicely buzzed. Not projectile vomiting, double Dutch speaking , aggressive asshats.

So don't drink Heineken.

m1ck007

So am i supposed to drink heineken or not?

For Forks Sake

m1ck007 wrote: »

So am i supposed to drink heineken or not?

Never.

Hande hoche!

I enjoyed Bavaria's response to one of their ads.

https://www.youtube.com/watch?v=pWEjJfjNu44

https://www.youtube.com/watch?v=MikvvRPhSpQ

Crumpets

That ad is just weird and cringey

BenedrylPete

Wait a minute OP.

You're complaining about an advert in which women are portrayed as being disappointed and are expressing their disappointment in drunken men.


This thread is a woman complaining about women complaining.


Ladies - remember this thread. store this in your tiny brains. THIS IS WHY.

Mod-Banned

seamus

Because women never drink too much and the world is full of women taking care of their pathetic men who've drank too much :rolleyes:

Such patronising sexist bull.

The_Valeyard

the_syco wrote: »

So don't drink Heineken.

I like it. Wouldnt drink a few pints of it now, one or two be grand, can give me a dodgy stomach if I have have more.

smash

The guy in the bar was right... It was clearly time to put the Heineken away and move on to the vodka and redbull at the next venue.

silverharp

so the words of the song are that the women are "holding out for a hero til the end of the night", so basically they are rejecting all the guys all night until the hero shows up? any wonder the guys just got drunk.....

inforfun

Heineken ads havent been the same since Freddy Heineken (the big boss) died.
He liked to get involved in advertising and had a good sense of humour.

lazza14

Absolute twaddle, making fun of white men (20-35) the last group you can make fun of and that its politcally correct to do so.

Heineken - piss anyway, even worse then Budweiser or Miller .


pure piss.

colm_mcm

I see 24 packs of Heineken are being withdrawn from sale.
Oh wait...

TOMs WIFE

lazza14 wrote: »

Absolute twaddle, making fun of white men (20-35) the last group you can make fun of and that its politcally correct to do so.

Exactly. They'd never portray women like this. Blokes are easier targets. Pathetic ad.

Buona Fortuna

maudgonner wrote: »

She's not much of a bartender anyway, she never took the cap off the bottle before plonking it in front of him. It's no wonder he wanted nothing to do with it.

Yeah that and because its like drinking ice cold piss.

desertcircus

lazza14 wrote: »

Absolute twaddle, making fun of white men (20-35) the last group you can make fun of and that its politcally correct to do so.

Heineken - piss anyway, even worse then Budweiser or Miller .


pure piss.

Speaking as a white man between 20 and 35, I hope that poor advertising remains my subgroup's biggest concern, rather than racial abuse, the threat of sexual assault or any one of a dozen other issues my gender and race discount.

Duggy747

Shítty advert for shítty beer.

c_man

desertcircus wrote: »

Speaking as a white man between 20 and 35, I hope that poor advertising remains my subgroup's biggest concern, rather than racial abuse, the threat of sexual assault or any one of a dozen other issues my gender and race discount.

Well I think it's below suicide, work-place injury/death, poverty, earning less than t'other gender, poor health and education for us. But still a concern no doubt.

One eyed Jack

TOMs WIFE wrote: »

Exactly. They'd never portray women like this. Blokes are easier targets. Pathetic ad.

I thought you meant it was patronising because it was portraying women as like something off Sex and the City or something :pac:

Honestly I couldn't give a shìte for what way an advert portrays men, I'm a bit more secure in myself than worrying about what way some advert for that piss portrays men tbh.

syklops

I am so outraged I am boycotting Heineken from now on. Never will I allow a drop of it past my lips.

fleet_admiral

seamus wrote: »

Because women never drink too much and the world is full of women taking care of their pathetic men who've drank too much :rolleyes:

Such patronising sexist bull.

Ive worked in a pub for 90% of my working life, we dread drunk women and dont get me started on the ladies toilets on a Sunday morning. There was a dirty protest in one of the cubicles last Sunday week. Give me a gang of drunken lads over 3 drunk women any day

c_man

fleet_admiral wrote: »

Ive worked in a pub for 90% of my working life, we dread drunk women and dont get me started on the ladies toilets on a Sunday morning. There was a dirty protest in one of the cubicles last Sunday week. Give me a gang of drunken lads over 3 drunk women any day

Let's hug it out.

When I was working in a pub, cleaning the women's toilets was the job *everybody* dreaded. We tried everything to spread it around ( :pac: ) e.g. used to have a rota, but people kept shirking it then we would pawn it off on newbies etc. It was always an issue. I had no problem cleaning the lads jacks but have recurring nightmares about the girls. The things I've seen man, the things I've seen...

syklops

c_man wrote: »

Let's hug it out.

When I was working in a pub, cleaning the women's toilets was the job *everybody* dreaded. We tried everything to spread it around ( :pac: ) e.g. used to have a rota, but people kept shirking it then we would pawn it off on newbies etc. It was always an issue. I had no problem cleaning the lads jacks but have recurring nightmares about the girls. The things I've seen man, the things I've seen...

Like what? How bad could it be?

c_man

syklops wrote: »

Like what? How bad could it be?

Well you get your usual dirty or menstrual protests (or both) but the one that always sticks out in my mind was the window sh!t cake. In one of the cubicles, there was a small window high up as you find in lots of jacks. The woman must have had to get up on the cistern to position herself adequately to take a big one on that window sill* (my keen eye indicated it wasn't carried there, I knew what to look for). There were *multiple* used tampons and half smoked fags put into it so that it resembled a birthday cake with candles arranged neatly.

*It wasn't a clean break, lots of splatter on the outside wall so had to hose that down after finishing with the toilets.

Nearly time for lunch eh?!

syklops

c_man wrote: »

Well you get your usual dirty or menstrual protests (or both) but the one that always sticks out in my mind was the window sh!t cake. In one of the cubicles, there was a small window high up as you find in lots of jacks. The woman must have had to get up on the cistern to position herself adequately to take a big one on that window sill* (my keen eye indicated it wasn't carried there, I knew what to look for). There were *multiple* used tampons and half smoked fags put into it so that it resembled a birthday cake with candles arranged neatly.

*It wasn't a clean break, lots of splatter on the outside wall so had to hose that down after finishing with the toilets.

Nearly time for lunch eh?!

Ive just had a plate of scrambled eggs. Wish I'd skipped it now.

This is something Ive heard before about wimmenz toilets. Its beyond belief it really is.

traprunner

The OP must work for their marketing department. Mock outrage on the internet to talk about the product. I refuse to be drawn to mention it's name or drink it!

Muir

I got to see this ad a few months ago for market research purposes. I said at the time I thought it was sexist and made women look desperate and I didn't think people would like it. Guess they didn't listen.

johnnyskeleton

It looks like he ordered anothe heniken and when it arrived he went "actually no, i dont want it after all" and then left without paying.

No wonder she gave him a dirty look!

Grayditch

Putting out an adverisment that looks like it's telling people to drink less Heineken.

But make no mistake, it's an advertisement for people to drink more Heineken. That's what Ads are for.

TOMs WIFE

traprunner wrote: »

The OP must work for their marketing department. Mock outrage on the internet to talk about the product. I refuse to be drawn to mention it's name or drink it!

Hah! Tis piss water.

Canadel

Grayditch wrote: »

Putting out an adverisment that looks like it's telling people to drink less Heineken.

But make no mistake, it's an advertisement for people to drink more Heineken. That's what Ads are for.

'Drink Less With Heineken'

Azalea

Grayditch wrote: »

Putting out an adverisment that looks like it's telling people to drink less Heineken.

But make no mistake, it's an advertisement for people to drink more Heineken.

Reminds me of the guy in The Simpsons dressed up as a bottle of Duff beer saying:

Drink Duff!!! Responsibly.

Drink Duff!!! Responsibly.

desertcircus

c_man wrote: »

Well I think it's below suicide, work-place injury/death, poverty, earning less than t'other gender, poor health and education for us. But still a concern no doubt.

Wait a minute, men earn less than women??

c_man

desertcircus wrote: »

Wait a minute, men earn less than women??

Single women in the age range you specified earn more than single men according to the CSO. Hardly surprising is it? Men in that range are more likely to be unemployed and have less education than their female counterparts.

silverharp

desertcircus wrote: »

Wait a minute, men earn less than women??

His statement is incorrect and its not an issue as we live in a meritocracy right? I countries like the UK women earn more than men up until about 35 or so then it reverses for various reasons.

cowboyBuilder

syklops wrote: »

I am so outraged I am boycotting Heineken from now on. Never will I allow a drop of it past my lips.

Yep, I'll be doing the same for warm donkey piss, it's gonna be tough - but I'll manage !

desertcircus

c_man wrote: »

Single women in the age range you specified earn more than single men according to the CSO. Hardly surprising is it? Men in that range are more likely to be unemployed and have less education than their female counterparts.

Citation? I can find one brief mention of it in a Telegraph article from 2014, but otherwise all the research I can find indicates it skews the other way. Not to mention that as we age, the differential starts to skew horribly.

MadsL

johnnyskeleton wrote: »

It looks like he ordered anothe heniken and when it arrived he went "actually no, i dont want it after all" and then left without paying.

No wonder she gave him a dirty look!

My response exactly.
Source: Bartender.