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Wiggle aquire Chainreaction and Bike24

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  • Moderators, Sports Moderators Posts: 6,848 Mod ✭✭✭✭eeeee


    Bike24 now acquired


    :(


  • Registered Users Posts: 3,256 ✭✭✭Kaisr Sose


    Wow...£100m. That must be a post Brexit ‘route to mainland EU market’


  • Registered Users Posts: 10,260 ✭✭✭✭Borderfox


    Now they can bring their poor service to even more countries :(


  • Moderators, Science, Health & Environment Moderators Posts: 23,218 Mod ✭✭✭✭godtabh


    This and the Chainreaction purchase is a lot to buy and less competition. The only people to suffer when this happens is the consumer.


  • Registered Users Posts: 10,260 ✭✭✭✭Borderfox


    Chain Reaction service has suffered already


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  • Registered Users Posts: 23,536 ✭✭✭✭ted1


    And I just gave Rose Bikes an earful about how long their deleveries take. They’ll have to improve.

    At what state does the competition commissioner/authority step in.


  • Moderators, Science, Health & Environment Moderators Posts: 23,218 Mod ✭✭✭✭godtabh


    Borderfox wrote: »
    Chain Reaction service has suffered already

    I agree. I'm finding Planet X better than them lately which says a lot!


  • Moderators, Science, Health & Environment Moderators Posts: 11,667 Mod ✭✭✭✭RobFowl


    Mike Ashfords Sports direct moving into cycling as well.
    Looks like they are all merging to some degree...

    http://road.cc/content/news/231192-sports-direct-moves-premium-cycling-retail-through-tri-uk


  • Registered Users Posts: 12,235 ✭✭✭✭Cee-Jay-Cee


    https://trib.al/YYmA752

    So Wiggle/CRC are taking over Bike24. Taking over the competition slowly but surely.

    I hope they don’t go after Bike-Discount or Jedi or Bike-components! I have bought several sets of wheels from the German sites as they always had much better prices than the uk sites.


  • Registered Users Posts: 8,426 ✭✭✭wirelessdude01


    I see this as a way to side step brexit.


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  • Registered Users Posts: 12,235 ✭✭✭✭Cee-Jay-Cee


    I see this as a way to side step brexit.

    Ah yes, never thought of that!


  • Registered Users Posts: 23,536 ✭✭✭✭ted1


    I see this as a way to side step brexit.
    How’s that ? Is it not just a way of growing a market without having to start from a low base.


  • Registered Users Posts: 10,260 ✭✭✭✭Borderfox


    Start company, realise its not as good as competitors, buy competitors. All companies inherit bad practice from original company


  • Moderators, Sports Moderators Posts: 20,490 Mod ✭✭✭✭Weepsie


    <Mod Note> Threads Merged
    RobFowl wrote: »
    Mike Ashfords Sports direct moving into cycling as
    well.
    Looks like they are all merging to some degree...

    http://road.cc/content/news/231192-sports-direct-moves-premium-cycling-retail-through-tri-uk


    His model has been to buy distressed brands though, manufacture stuff a lot cheaper and sell it relatively cheaply too.

    They have a mish mash of crap cycling stuff with the occasional once off good thing


  • Registered Users Posts: 31,084 ✭✭✭✭Lumen


    ted1 wrote: »
    How’s that ? Is it not just a way of growing a market without having to start from a low base.
    By having operations in multiple jurisdictions you hedge your bets against the unknowns of Brexit and can react faster when the headless chickens in HMG finally work out what the trade rules are going to be.


  • Registered Users Posts: 3,256 ✭✭✭Kaisr Sose


    Weepsie wrote: »
    <Mod Note> Threads Merged




    His model has been to buy distressed brands though, manufacture stuff a lot cheaper and sell it relatively cheaply too.

    They have a mish mash of crap cycling stuff with the occasional once off good thing

    I always thought their model was main stream audience, pile it high and sell it cheap. I did not see them going niche /specialist outfit, but there you go, I am wrong!
    Must be a lot of money in Tri!


  • Registered Users Posts: 23,536 ✭✭✭✭ted1


    Lumen wrote: »
    ted1 wrote: »
    How’s that ? Is it not just a way of growing a market without having to start from a low base.
    By having operations in multiple jurisdictions you hedge your bets against the unknowns of Brexit and can react faster when the headless chickens in HMG finally work out what the trade rules are going to be.
    I would have thought that they were just growing and it would have happened naturally


  • Moderators, Science, Health & Environment Moderators Posts: 23,218 Mod ✭✭✭✭godtabh


    ted1 wrote: »
    I would have thought that they were just growing and it would have happened naturally

    Natural growth isnt based on purchases but rather 'organically' self supported growth in revenue.

    I dont know how Wiggle are funding purchases but if its through debt that puts more pressure on them to increase margins and prices. Not good for us either way


  • Closed Accounts Posts: 1,514 ✭✭✭OleRodrigo


    Not necessarily. They may cut costs through bulk buying and consolidated warehousing/ logistics etc. Even if there are some increases in price its still excellent value compared to bricks and mortar and it probably wouldn't be long before some other player comes along to take a swipe at them.

    I don't see how this will have any significant effect on consumers. Internet shopping is till ridiculously convenient and affordable, for a broad range of cycling goods. And who cares if it arrives in 4 days rather than 3?


  • Closed Accounts Posts: 3,881 ✭✭✭terrydel


    Kaisr Sose wrote: »
    I always thought their model was main stream audience, pile it high and sell it cheap. I did not see them going niche /specialist outfit, but there you go, I am wrong!
    Must be a lot of money in Tri!

    Course there is, its even more middle class than cycling!!


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