Monday Night Klopp

Agent Coulson

There is also a game on I think.

Polo_Mint

Vicxas

Tearing apart Klopps playing career, brilliant.

blueser

Way too much time being spent with Klopp. If I was a Watford or Burnley fan, I'd be raging. It's supposed to be their night in the limelight.

~Rebel~

blueser wrote: »

Way too much time being spent with Klopp. If I was a Watford or Burnley fan, I'd be raging. It's supposed to be their night in the limelight.

Is MNF pre-match not always a dissection of the weekends football though? With only a little bit on the game you're about to see, and then loads of time spent on the analysis of it at the break and afterwards.

blueser

blueser wrote: »

Way too much time being spent with Klopp. If I was a Watford or Burnley fan, I'd be raging. It's supposed to be their night in the limelight.

Would you though?

Monday night football is decent analysis. Pre match build up isnt too exciting tbh.

blueser

RoboKlopp wrote: »

Would you though?

Monday night football is decent analysis. Pre match build up isnt too exciting tbh.

The first hour or so of MNF is usually spent analysing the previous weekend's matches along with interviews with the managers of the teams playing that night and possibly a filller clip or two ("human interest", of a sort) about someone connected to either club. Now don't get me wrong; Klopp comes across very well on the box. But the likes of Burnley and Watford don't get as much airtime as the "more glamourous" clubs. If their game has been picked as the live game, there should be more about them really. Am I wrong to think that? Not looking for an argument here. I'd be saying the same if Guardiola was there instead of Klopp. Same with Mourinho, Wenger, Conte, Pochettino etc etc.

GreNoLi

A load of Klopp trap.

....... great thread :pac:

Kristopherus

Monday night Flopp !!!

Kristopherus

Kristopherus wrote: »

Monday night Flopp !!!

Great TV, the boards.ie thread may yet get off the ground but if it does I know who the 3/4 posters will be :pac:

ricero

Good thing jurgen left. This game is the drizzling ****s

blueser

blueser wrote: »

The first hour or so of MNF is usually spent analysing the previous weekend's matches along with interviews with the managers of the teams playing that night and possibly a filller clip or two ("human interest", of a sort) about someone connected to either club. Now don't get me wrong; Klopp comes across very well on the box. But the likes of Burnley and Watford don't get as much airtime as the "more glamourous" clubs. If their game has been picked as the live game, there should be more about them really. Am I wrong to think that? Not looking for an argument here. I'd be saying the same if Guardiola was there instead of Klopp. Same with Mourinho, Wenger, Conte, Pochettino etc etc.

You have a point for sure.

From a TV ratings point of view it was a no brainer tbf.

eh i dunno

Sky putting up their prices and then putting this on Monday night football!

eh i dunno

eh i dunno wrote: »

Sky putting up their prices and then putting this on Monday night football!

Man Utd fans be well jeal getting such insight

Jose won't be getting any invites anyway.

Harry Palmr

Burnley strike by international superstar Jimi Hendrix

mansize

Who watches the bits apart from the match?

I'm watching Only Connect anyway :P

Alonso77

Didnt Gilesy (on OFF the Ball Newstalk ) disapprove of Martinez going on MNF last season?
I wonder will he chastise Klopp too.

eh i dunno

Alonso77 wrote: »

Didnt Gilesy (on OFF the Ball Newstalk ) disapprove of Martinez going on MNF last season?
I wonder will he chastise Klopp too.

Yep he did disapprove. But martinez just wanted to spout his phenomenal waffle.

Can't see why any manager would go on. Not like they need the cash.

LuckyGent88

Alonso77 wrote: »

Didnt Gilesy (on OFF the Ball Newstalk ) disapprove of Martinez going on MNF last season?
I wonder will he chastise Klopp too.

Read today that Ronnie whelan said Klopp shouldn't be going on it.

bucketybuck

RoboKlopp wrote: »

Monday night football is decent analysis.

It used to be, until Carragher arrived.

ERG89

bucketybuck wrote: »

It used to be, until Carragher arrived.

The other lad tanking as a manager burned a lot if not all of the credibility of it too. The banter between them was always kinda overblown to be entertaining.

The Backwards Man

If Carlsberg did match threads this would be the last pint in the keg before it ran out.

Great second half performance by Burnley I thought.

bucketybuck

ERG89 wrote: »

The other lad tanking as a manager burned a lot if not all of the credibility of it too. The banter between them was always kinda overblown to be entertaining.

Nothing to do with his credibility, the show used to give Neville room to breath and as a result you got interesting analysis pieces. In came Carragher and instead of one person with time to talk, you had two people fighting for time and as a result you got shallow soundbites and forced "banter". Even if Carragher was any use as a pundit it still wouldn't have worked, by adding a second pundit the producers completely missed what was making the show popular in the first place.

~Rebel~

eh i dunno wrote: »

Yep he did disapprove. But martinez just wanted to spout his phenomenal waffle.

Can't see why any manager would go on. Not like they need the cash.

If you have the right manager, it's great exposure for the club. Effectively 45 minutes of free Liverpool advertising. Not that that should be a reason for doing it, but that's the reality of the business.

Danye

~Rebel~ wrote: »

If you have the right manager, it's great exposure for the club. Effectively 45 minutes of free Liverpool advertising. Not that that should be a reason for doing it, but that's the reality of the business.

Exposure for the club? He manages Liverpool. One of the most famous clubs in the world. Do you think anybody would be watching it and then go, "You know what, I like this guy. I'm going to support Liverpool"

I think it's a bad idea for any top flight manager to do this. I read Ronnie Whelans piece in the Herald and I agree with him.

mansize

Danye wrote: »

Exposure for the club? He manages Liverpool. One of the most famous clubs in the world. Do you think anybody would be watching it and then go, "You know what, I like this guy. I'm going to support Liverpool"

I think it's a bad idea for any top flight manager to do this. I read Ronnie Whelans piece in the Herald and I agree with him.

Ronnie Whelan + Hearld = Agree???

Error!! Error!!! Does not compute!!!

PC load letter!!!

~Rebel~

Danye wrote: »

Exposure for the club? He manages Liverpool. One of the most famous clubs in the world. Do you think anybody would be watching it and then go, "You know what, I like this guy. I'm going to support Liverpool"

I think it's a bad idea for any top flight manager to do this. I read Ronnie Whelans piece in the Herald and I agree with him.

Yes actually. Not necessarily 'support', but lean slightly closer towards. Coke is already world famous - do they really need a super bowl ad that costs somewhere in the region of 10 million dollars?

Advertising is all about repetition and awareness, and for all the die hard supporters who would never dream of taking an interest in another team, there are plenty of people who flip-flop around and kind of get drawn into a different team each year. My brother's one of them (for which i ridicule him mercilessly).

So if you have a chance to get 45 minutes of primetime TV, most of which is praising your team, with a charismatic figurehead, from a marketing point of view it's a no-brainer.

Liam O

Didn't watch but Klopp has always been entertaining and an insightful man so getting him is a bit of a coup.

Now if they got Guardiola it would be fantastic.

Danye

~Rebel~ wrote: »

Yes actually. Not necessarily 'support', but lean slightly closer towards. Coke is already world famous - do they really need a super bowl ad that costs somewhere in the region of 10 million dollars?

Advertising is all about repetition and awareness, and for all the die hard supporters who would never dream of taking an interest in another team, there are plenty of people who flip-flop around and kind of get drawn into a different team each year. My brother's one of them (for which i ridicule him mercilessly).

So if you have a chance to get 45 minutes of primetime TV, most of which is praising your team, with a charismatic figurehead, from a marketing point of view it's a no-brainer.

A football club and a soft drink company isn't a great comparison. Football is about loyalty and supporting your team through thick and thin if your team are struggling you stick with them. If you don't like Coke you stop drinking it. Coke is bad for your health. Public awareness about this has massively increased. They have to keep these marketing campaigns going to combat that and to keep their rivals at bay. The majority of people watching MNF will already have a team they support for years. Even if they become people's 2nd team for want of a better term, what benefit does that have to LFC? They won't be running it to buy their jerseys or go to matches etc.

Would your brother ever buy merchandise from any of these clubs or go to their matches?

The best marketing he can do is get his team back to winning major honours. Not jumping on TV, courting the media or doing adverts.

~Rebel~

Danye wrote: »

A football club and a soft drink company isn't a great comparison. Football is about loyalty and supporting your team through thick and thin if your team are struggling you stick with them. If you don't like Coke you stop drinking it. Coke is bad for your health. Public awareness about this has massively increased. They have to keep these marketing campaigns going to combat that and to keep their rivals at bay. The majority of people watching MNF will already have a team they support for years. Even if they become people's 2nd team for want of a better term, what benefit does that have to LFC? They won't be running it to buy their jerseys or go to matches etc.

Would your brother ever buy merchandise from any of these clubs or go to their matches?

The best marketing he can do is get his team back to winning major honours. Not jumping on TV, courting the media or doing adverts.

You'd be surprised...i work in advertising. A brand is a brand is a brand. Those coke ads aren't talking about the health benefits, or downplaying concerns, they're just building and reinforcing brand awareness. Over and over again. And if those concerns go away, they'll still keep doing it. Same as every single brand out there.

As for the "through thick and thin" supporters thing, as I said in my previous post, that only makes up some people, in some of the markets. There is plenty of fluid money out there, and that's what you look for. And again, this opportunity was free, so it's 100% benefit as far as the marketing goes. Every club always, always wants to push for more. They're never going to say "well, I reckon we have all the fans and exposure we could ever have, so lets just shut up shop".

As for my brother, yeah the tool will often buy a jersey. He'll also often go to matches when he's traveling for work - which is one of the random fandom generating factors - if he's in a town, and there's a game on, he might go, and then he'll take an interest in them for the year. There are dozens of things that might spark someone into tossing a few shillings into a clubs coffers, and the clubs will always do whatever they can to get them - especially with a "path of least resistance" thing like tonight.

I feel like i've already pretty much made my argument, but as a little additional thing - say you're an Ipswich fan. But you're in Liverpool on business midweek. There's an EFL game on. You remember that Klopp fella was kinda endearing, and that 45 minute presentation of some bloody brilliant football on display, and an interesting tactical breakdown, is there a chance you might pop along to a game?

I'm a lifelong Liverpool fan, but i've seen a dozen or more other teams play on my travels for one reason or another. And advertising/marketing is often not about a killer "this'll grab this person entirely" approach. it's a soft, steady stream of awareness and brand building. Sure, it'll go in one ear and out the other for most, but the few times it sticks more than make up for the outlays. Which is why advertising is ****ing everywhere.

And of course winning is the best advertisment of all. But it's not the only one. You weigh up the pro's and con's of any opportunity, and some will make more sense than others. Obviously this is one they figured made sense.

K-9

Klopp just gets away with stuff others wouldn't.

~Rebel~

~Rebel~ wrote: »

........... but as a little additional thing - say you're an Ipswich fan. But you're in Liverpool on business midweek. There's an EFL game on. You remember that Klopp fella was kinda endearing, and that 45 minute presentation of some bloody brilliant football on display, and an interesting tactical breakdown, is there a chance you might pop along to a game?...................

If they did pop along it'd be more to do with huge club Liverpool in Europe & Anfield experiece etc etc rather than Klopp on Monday Night Football last season.

Andersonisgod

Thought his analysis was quite insightful and easily explained. Veered on the right side of the line between interesting and overly complicated.

Chardee MacDennis

~Rebel~ wrote: »

You'd be surprised...

listen Rebel, between this and the Allerdyce thing, you're talking far too much sense for boards bandwagons. stop it...

now where's my pitchfork...