Mixed race couples on tv ads **Mod Warning in Post #556**

The OP didn't say they don't know any mixed race couples. Read their post again.

And correct me if I'm wrong, if you look at the demographic stats of Ireland there are less black people here than Asian people.

From my experience in England, its, by far, mostly white women and black/ Asian/Chinese men.

Your experience is valuable, but likely to be far too small a sample to be instructive. The Census is where more reliable information is available, but it goes back to 2011. The next Census in the UK was March 2021, so I don't see any figures online for that.

https://www.ons.gov.uk/peoplepopulationandcommunity/birthsdeathsandmarriages/marriagecohabitationandcivilpartnerships/articles/whatdoesthe2011censustellusaboutinterethnicrelationships/2014-07-03#differences-between-men-and-women-in-inter-ethnic-relationships

This thought did occur to me - well before I saw this thread. Many of the Covid advisory ads seem to feature non whites or mixed race people prominently. Other recent ads include one where a couple are moving the man's elderly mother into their house and the "nice one" ad for bottled water where the girl misses her bus.

I'd have no issue with this if it was happening naturally/blindly but we all know it isn't. Ad agency is engaged to produce an ad and you can be sure that virtue signalling is a priority.

Public money is being used to produce the Covid ads. If you are a white actor are you disadvantaged and discriminated against?

I suppose it balances out for actors given that if an ad agency needs someone to play the part of an idiot or useless gobsh*te, white males are the first port of call. E.g. the series of ads for Currys PC World with the total idiot eating frozen peas and cooking the dinner using a barbeque. Not a chance that a black man would have been hired for that.

With attitudes like yours of course mixed race kids find life in Ireland harder.

It's just bullshit virtue signalling. Same as the big corporations and their "support" of Price week/month or a trans kid on the late Late Toy Show.

What’s your problem

'Virtue signalling' is missing the point that companies are mainly trying to sell a product and make a profit, not boost race relations.

But it may well be a good strategy - research shows that younger consumers are more likely to purchase goods and services from companies with a diverse image (also from those who promote 'green' issues and sustainability).

Surely an advertiser’s job is to lie, to show a fantasy of what the product will provide.

They could be South Americans. A lot more African slaves were taken to Brazil than to North America.

No.

More African slaves were taken to North America than Brazil.

I am in favour of diversity in advertising. However advertisers idea of diversity is making every second character in TV ads black.

Not travellers, obese people, Asians, Indians.

Corporations signal their diversity by hugely over representing black people in adds.

In my view this lets these corporations off the hook on their own diversity and further exploits black people.

For example on the front page of the Irish Times magazine on Christmas Eve was a cartoon of people in the windows of a red brick apartment block with pedestrians walking by outside. ALL the couples were mixed race.

So far so diverse. Great. However how many black journalists, cartoonists etc in the Irish Times are black?

How many black people have been editors or directors of the Irish Times?

I think you know the answer.

No doubt the ads have an effect. I can’t think of a clear negative effect of this recent trend of ads though.

I wouldn’t have thought African males were, on average taller than Irish males.

Look at the pygmies some of them are 4 ft.

Apologies, I was wrong.

Thank you for correcting.

If he can trace his ancestry back a few hundred years, his line is probably nobility. He could be related to an English king (him and a few million more).