LIDL plus app

I have mostly stopped scanning it as well, unless by some miracle they actually have the Parkrun freebie in stock (no porridge in local Castleisland store when I checked at about 8.20am on Friday last).

There is never anything I would bother with in the "treats" anymore, even if they were 90% off, not to mind poxy 15% to 20%. Shopping is costing so much more now than it did this time last year, especially at LIDL themselves, but I am supposed to get excited about 15% off something like a 75g tin of scallops in roasted cinnamon, coconut and Greek yoghurt sauce?

Seriously, has LIDL completely replaced the people at the top of their Irish operation in the last six months or something? I notice they have also started using a very strange sounding slogan again: "Go full Lidl". It really doesn't sound like something thought up by an Anglophone at all, and is very similar to the kind of slogans they were using when they initially arrived in Ireland, before they began to get to grips with the Irish market properly.

I refer especially to their early, awkward and confusingly phrased slogan: "Lidl brand quality is cheaper" from circa 2000-2001. What they were trying to convey back then was that a Lidl branded product, say for example a tin of peas, was of similar quality to a big name brand such as Bachelor's, while being much more affordable. But the phrasing of the slogan was so poor that it sounds like they are implying that their own brand products are of a "cheap quality", and thus not very good.

Anyway, before I end this rant, to get back to the Plus app. Last Friday the lady at the Lidl checkout asked if I had LIDL Plus app, so I said yes but wasn't going to scan it as I had no interest in any of the so called "treats" other than the free Parkrun porridge which they hadn't even bothered to stock. She then goes "But do you want to scan it anyway?" I laughed and said "For what? So that LIDL can get some marketing data for free? No thanks, they can do their own research from now on."

I got the impression from her that I was not the first person that was no longer bothering with the app and that they are being encouraged to try and counter this.

same line-up of scrachcards for the last 2 weeks :

-15% off Cien range

-50% off chewy strips or tortilla chips

-20% off Bellarom coffee range ( including XXL bags )

-free snack bag with €30 purchases

-3 off €30 voucher

regarding the app: all major network have apps - some consumers perceive it as useful , other don't .

To put things in perspective - they all heavily collect data, but Lidl's has receipts archive, you can 'star-highlight the ones you want, etc ' ; Du nnes 's does the data collection, but you can use the vouchers even without the app, if you don't opt-out from paper vouchers ( that's why they made it harder to re-activate the paper vouchers option )

Supp er valu' collects data, but they already implemented a counter-measure for those who think to ditch the app: you need the app to generate voucher discount codes...

Giving items for free was within the acceptable costs for Lidl, but they didn't anticipate that people will swap QR codes or sell discount codes on Adverts. So they had to hit the brakes, and do a bit of coasting with the app freebies

I've only used them twice since they put the price of their Craft beer up by 25%, once to pick up a Parkrun freebie and the second time to see if they had any briquettes (they didn't, but in fairness they can't be got anywhere in town at the moment.).

I still scan the app though because if they are monitoring my usage they will see that they've lost at least €70 a week from me on beer sales alone plus around another fifty on the rest of my purchases while I was in there.

Aldi all the way at the moment even though they've put their Craft up by 10c which probably wouldn't have happened either if Lidl hadn't got so greedy.

Not in this case. The Craft beers were already above MUP before the increase.

Agreed with many points here. Jump in lidl is maddening and the loss of freebies has definitely put me off going there and going to dunnes with a voucher instead. Or aldi. Shame cause lidl is closest to me!

I got one today.

50% off chewy strips or tortilla chips.

Not showing for me. Assumed twas same for everyone

Yeah, I know that's the reason. Hence I've moved to Aldi who haven't got greedy.

You can get a scratch card every 10 hours

Yeah couldn't get them either!

15% off cien

App is gone sh**

Anyone noticed if the porridge and beetroot are back on the shelves now that the parkruns have expired?

Still no porridge in my store. Loads of the beetroot. Its part of this weeks 6 veg on offer. They are in a net instead of the tray that it showed on the app

They used to be €5 for the 1kg tub before and dropped the price in November I think

Weekly freebie is here