How many brands?

I'd say on average people will have is about 4 maybe even 5 ?

Very few brands dominating every space.

Maybe Titleist would be near .. but probably for better players and a very expensive bag.

I've

COBRA

TM

Ping

Titleist

I've a Cleveland wedge

So 5 for me.

Ping, Nike, Odyssey.

Mizuno driver and 5 wood.

Mizuno 6 to gap wedge.

Callaway sim max 5 rescue.

Taylormade 6 rescue.

Aishling 54 and 60

Oddessey white hot putter.

20 yr old Big Bertha 3 wood. Best club in the bag. I'm screwed if it ever breaks.

Titleist bag

Srixon ball

Wilson launch pad driver

Taylormade gapr 3 hybrid

Taylormade made m1 irons

Ive three cleveland wedges

Odyssey putter

4 brands for me but 5 if you separate odyssey/callaway.

Titleist - Driver and LW

Taylormade - 3w and 7w

Mizuno - Irons and driving iron

Callaway - GW, SW, LW

Odyssey - Putter

Ping 425 Driver

Titleist 3 wood and Hybrid

T100s/T200 mix irons

Vokey wedges

Oddysey Putter

What's an Aishling wedge? I won't be getting one anyway. I'd a girlfriend called Aishling. I'd only be able to play those Americanised Irish courses if I was reminded of her throughout my rounds. I definitely wouldn't make 18 if I couldn't get a pint halfway round.

Currently in the H2NO bag I have a Cobra driver, a TaylorMade 3 wood, a couple of Ping hybrids, Mizuno irons and wedges and a Scotty putter. I like and buy Seed balls but will play ProVs or TPs or similar if I find a nice one. I wouldn't really have any brand loyalty or desire to have a uniform bag.

On Volkey..has anyone seen price lately.

Seriously off the wall ..golf has gone a bit nuts..

Putters..too ..just nuts

4 brands at the minute, ping (driver/3 wood/hybrid/putter), callaway (5 wood) taylormade (irons), cleveland (50/54 degree wedges), mizuno (lob wedge). unlikely to change anything anytime soon, was fitted for the irons 2 years ago and got rest of bag checked at same time, fitter saw nothing outperforming what I had in the bag.

Ping driver (2013 model)

Taylormade 5w (2022)

Ping hybrid (2015)

Taylormade irons (2022)

Taylormade wedges (2021)

Odyssey putter (2020)

Driver: Taylormade

3W: Srixon

Irons: Titleist

Wedges: Cleveland

Putter: Progen

Ancillary - Bag: Nike; Ball: Titleist

So 5 club brands.

Whole bag is under review - every club is 20 years +. Wow writing that is weird I remember buying the irons and they felt new for such a long time...

I tend to be brand loyal but it's impossible in golf

I've a Titleist bag. I'll get another bag soon and it will be whatever suits me best

I've Taylor Made driver, 3 wood and 5 wood. Would always keep the set like this.

I've Nike irons. Nike would never have been my choice, but they were my favourite iron at the time of purchase. 3-PW + matching 52 & 58 wedge.

I've a 56 Vokey which I got free in a promotion. It subbed in place of the 58 now. The Nike and Vokeys are very similar, you can hardly tell difference looking down on them.

I had a Odyessy 2 ball for maybe 15 years, but changed that to a Scotty Newport a few years back.

I've a Titleist umbrella because I got it as a birthday pressie.

I have a mixture of Titleist, taylormade, Srixon and maxfly balls in my bag

then you have hats, wet gear, towels, shorts, t-shirts, shoes etc etc.

Oh, and I now have a Maxfly 1 iron 😁

even on the tours, I don't think anyone apart from the Nike guys ever had only a single brand, and I really doubt anyone does now.

Started with 100% ping set up 8 years ago, changed set up over the past 3 years...Motocaddy bag, titelist TSr2 driver and 5 wood, ping g400 4 & 5 hybrids, titelist t200 6 to gap, volkey 54 and 58 wedges, taylormade spider x putter, titelist avx balls...you'd think I could play golf with that set up...

No value in brand loyalty for amateurs really so go with whatever works but the tour is nearly the opposite to your statement, vast majority of players are exclusively using 1 brand for 12/13 clubs at minimum. Lower down the rankings you go the more likely you are to see 14 club deals too. Rory has 12 club deal, had to change out a vokey wedge for TM in order to use that scotty a while back https://www.golfwrx.com/705935/rory-mcilroy-reveals-why-he-added-titleist-wedges-and-taylormade-long-irons-to-his-setup/ Scheffler has a scotty putter, rest is TM. Brooks has scotty putter, rest is srixon/cleveland. Could go on but its much more rare for a player to have multiple brands in the bag these days, money is too much I presume.

OP and majority of the discussion has been related to clubs but fair enough if you meant all nike clubs, all nike clothing. IMO clothing is irrelevant as most club manufacturers don't make clothing or footwear so isn't possible to be 100% brand loyal. Titleist/Footjoy the only big one I can think of and thats a separate brand anyway so not related to player contracts. Point still stands that the vast majority of tour players clubs are one brand with a different putter at most. Clothing/footwear are separate contracts but again if those players have contracts they wear that brand exclusively, theres no Nike polo, footjoy shoe combos out there if they are contracted. Rory is full Nike, Morikawa full Adidas etc. The main differentiator I can think of for tour pros is that a lot of them use Pro V1s instead of their sponsors ball though that does seem to be less common now, think only scottie uses prov1s of the big TM players.